10d 16h ago
Lead Generation Manager
TenViz·Performance / Growth Marketing · Fintech
📡Fully Remote
ab_tetingemail_marketinglead_generation
Lead Generation Manager
TenViz | Performance / Growth Marketing | Fintech
Fully Remote
Full Time
Source not independently verified
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Position:
Lead Generation Manager
Company:
TenViz
Location:
(Country: Ukraine)
Employment type:
Fulltime
Work Arrangement:
Fully remote
Short Summary:
We are looking for a Lead Generation Manager to take full strategic ownership of our lead generation function — from prospect identification through gradual nurturing, intelligent acquisition, reactivation of lost conversations, and long-term customer retention.
Responsibilities:
- Take full ownership of the lead generation strategy and process, from prospect identification to conversion and retention.
- Design and lead nurturing workflows, customer journeys, segmentation, and campaigns across channels.
- Direct full-cycle email marketing: strategy, campaign planning, setup, QA, launch, monitoring, and optimization.
- Own multichannel communications strategy, ensuring consistency and correct timing.
- Build and refine audience segmentation using behavioral, lifecycle, and RFM models to drive relevance and conversion.
- Architect marketing automation workflows and nurturing campaigns from the ground up.
- Drive personalization strategy using dynamic content and user-based logic.
- Lead A/B testing programs across content, subject lines, timing, and campaign mechanics, translating results into strategic decisions.
- Coordinate and align marketing, prospecting, content, and other resources to execute the lead generation strategy.
- Continuously evaluate and improve lead generation performance across the full lifecycle.
- Rapidly master our domain, terminology, and customer segments to inform strategic decisions.
Requirement:
- 5+ years of experience in lead generation, demand generation, or lifecycle marketing, with a track record of owning the process end-to-end.
- Demonstrated ability to work independently at a strategic level, setting direction and delivering results without oversight.
- Strong analytical, organizational, and communication skills.
- Experience building processes and systems from scratch is a plus.
Benefits:
- Work with world-class clients, including Fortune 100 companies.
- Be part of a team focused on AI and Machine Learning.
- Fully remote work with a flexible schedule.
Lead Generation Manager
Company:
TenViz
Location:
(Country: Ukraine)
Employment type:
Fulltime
Work Arrangement:
Fully remote
Short Summary:
We are looking for a Lead Generation Manager to take full strategic ownership of our lead generation function — from prospect identification through gradual nurturing, intelligent acquisition, reactivation of lost conversations, and long-term customer retention.
Responsibilities:
- Take full ownership of the lead generation strategy and process, from prospect identification to conversion and retention.
- Design and lead nurturing workflows, customer journeys, segmentation, and campaigns across channels.
- Direct full-cycle email marketing: strategy, campaign planning, setup, QA, launch, monitoring, and optimization.
- Own multichannel communications strategy, ensuring consistency and correct timing.
- Build and refine audience segmentation using behavioral, lifecycle, and RFM models to drive relevance and conversion.
- Architect marketing automation workflows and nurturing campaigns from the ground up.
- Drive personalization strategy using dynamic content and user-based logic.
- Lead A/B testing programs across content, subject lines, timing, and campaign mechanics, translating results into strategic decisions.
- Coordinate and align marketing, prospecting, content, and other resources to execute the lead generation strategy.
- Continuously evaluate and improve lead generation performance across the full lifecycle.
- Rapidly master our domain, terminology, and customer segments to inform strategic decisions.
Requirement:
- 5+ years of experience in lead generation, demand generation, or lifecycle marketing, with a track record of owning the process end-to-end.
- Demonstrated ability to work independently at a strategic level, setting direction and delivering results without oversight.
- Strong analytical, organizational, and communication skills.
- Experience building processes and systems from scratch is a plus.
Benefits:
- Work with world-class clients, including Fortune 100 companies.
- Be part of a team focused on AI and Machine Learning.
- Fully remote work with a flexible schedule.
Required Skills
ab_tetingemail_marketinglead_generation
Required Languages
🇬🇧 English
Key competency: Performance / Growth Marketing