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13d 13h ago

Experience Strategy Manager

Sony Interactive Entertainment·Marketing/PR/Growth · Technology
🏢Hybrid
|San Mateo, United States of America
$131.4k - $197.2k USD/yr
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affiliate_marketingdatadigital_marketingexcel+5

Experience Strategy Manager

Sony Interactive Entertainment | Marketing/PR/Growth | Technology
Hybrid
Full Time
United States of America, San Mateo
$131.4k - $197.2k USD/yr
Position:
Experience Strategy Manager

Company:
Sony Interactive Entertainment

Compensation:
$131,400 - $197,200 USD

Location:
United States, San Mateo, CA

Employment type:
Not specified

Work Arrangement:
Hybrid

Short Summary:
Join Sony Interactive Entertainment as an Experience Strategy Manager to lead the personalization strategy for PlayStation Plus digital experiences on console and app, focusing on subscriber growth, retention, and engagement.

Responsibilities:
- Leading Personalization Strategy for PlayStation Plus on Console & App
- Leveraging insights from telemetry data, UX Research, and industry best practices
- Identifying key opportunities to implement and optimize personalized merchandising tools
- Crafting and maintaining lifecycle-based customer journeys for PlayStation Plus members
- Collaborating with Product & Engineering teams to ensure alignment with business needs

Requirement:
- 5+ years’ experience in optimizing a customer’s digital experience
- Bachelor’s degree or equivalent
- Experience with digital products and channels (websites, apps, emails, etc.)
- Proven ability to lead projects with multiple stakeholder teams
- Strong presentation skills and fluency in PowerPoint

Benefits:
- Top-tier benefits package including medical, dental, vision, matching 401(k), paid time off, wellness program, and employee discounts for Sony products.
- Potential eligibility for a bonus package.

Required Skills

dataux_ui

Required Languages

🇬🇧 English

Key competency: Marketing/PR/Growth
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