Senior Director, Advertising Sales

Position:
Senior Director, Advertising Sales – Independent & Brand Direct

Company:
Roku

Compensation:
The estimated annual base salary for this position is between $428,000 - $533,000.

Location:
United States, New York

Employment type:
Not specified

Work Arrangement:
Roku fosters an inclusive and collaborative environment where teams generally work in the office Monday through Thursday. Fridays are generally flexible for remote work.

Short Summary:
Roku is seeking a Senior Director, Advertising Sales to lead and scale the Independent & Brand Direct team, focusing on net new advertiser acquisition across independent agencies and client-direct advertisers.

Responsibilities:
- Own Roku's advertising sales strategy and performance for the Independent & Brand Direct vertical.
- Build, lead, and develop a team of Directors, Managers, and Account Executives.
- Identify emerging market trends and translate insights into strategies.
- Lead net new advertiser acquisition and grow relationships across independent agencies.
- Develop insights, case studies, and packaging strategies that demonstrate Roku's value.
- Partner with cross-functional teams to optimize business performance.
- Represent Roku as a senior spokesperson in executive client engagements.

Requirement:
- 15+ years of experience in digital advertising sales, including at least 6 years in leadership roles.
- Demonstrated success in building and scaling sales organizations.
- Deep expertise in OTT/CTV, programmatic, and performance-based advertising solutions.
- Strong network of relationships across independent agencies and emerging brands.
- Exceptional communication, presentation, and negotiation skills.

Benefits:
Roku offers a diverse range of benefits including global access to mental health and financial wellness support, healthcare options, life and disability insurance, and retirement options (401(k)/pension). Employees are supported in taking time off in accordance with local leave policies.