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12d 22h ago

ASO Manager

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🏢Hybrid
|London, United Kingdom
budgeting
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ASO Manager

Proton Technologies AG | Marketing/PR/Growth | Technology
Hybrid
Full Time
United Kingdom, London
Position:
ASO Manager

Company:
Proton

Location:
United Kingdom, London

Employment type:
Not specified

Work Arrangement:
In-Person

Short Summary:
Join Proton to build a better internet where privacy is the default. As an ASO Manager, you will develop Proton's internal outreach function from scratch, focusing on acquiring authoritative links in top-tier global publications.

Responsibilities:
- Build Proton's internal outreach function from the ground up — define the strategy, set the quality bar, and establish processes for link acquisition.
- Own backlink acquisition from major global publications.
- Manage the agency roster end-to-end: vet partners, set deliverables, track performance, and adjust as necessary.
- Run competitive link gap analysis to identify ranking opportunities and build outreach campaigns.
- Collaborate with PR, Social, Content, and Affiliates to ensure campaigns are designed for link acquisition.
- Own performance reporting on link acquisition volume and its impact on organic traffic and SERP positions.

Requirement:
- 6+ years leading outreach or digital PR, with a track record of securing links from major publications.
- Multi-market execution experience across languages and markets.
- Agency management experience, including briefing and holding partners accountable.
- Competitive link analysis skills to identify and address structural gaps.
- Budget ownership experience across multiple markets.

Benefits:
- Work that matters: Trust from millions of users.
- A great team: Diverse and collaborative environment.
- Technology: Access to the right hardware and software.
- Learning & Development: Investment in your growth.
- Employee Benefits: Strong health coverage, retirement options, generous leave, and wellness support.
- Stock Options: A real stake in Proton's success.
- In-Person Collaboration: Offices in multiple cities.
- Food: Lunch and snacks provided.
- Transport: Coverage for public transport, bike allowances, or parking.
- Flexible Working: Focus on outcomes over clock-in times.

Required Skills

budgeting

Required Languages

🇬🇧 English

Key competency: Marketing/PR/Growth
Roles
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