PROJECT MANAGER, ECOMMERCE LAUNCHES (AI-FIRST)
WOW Vietnam | Ho Chi Minh City | Supporting Shore Ecomm
The role
Own the launch of direct-to-consumer ecommerce products, from initial brief through a tested, working, revenue-ready offer. Coordinate people, solve blockers, verify the work and get it live. This is a hands-on delivery role, not a meeting or status-reporting role.
What you will do
- Run multiple product launches at once: product details, pricing and inventory readiness, copy, creative, Shopify product pages, listicles/landing pages and checkouts.
- Coordinate writers, designers, front-end developers, ecommerce operations and external partners. Set clear owners, deadlines and acceptance criteria in Jira.
- Check every launch on mobile and desktop, including product choices, bundles, checkout, payments, tracking, order confirmations, customer-facing terms and required links. Arrange test orders and correct defects before release.
- Coordinate payment, merchant approval, inventory, fulfillment and customer-service readiness with the responsible teams. Escalate blockers immediately; do not treat unfinished or unapproved work as launch-ready.
- Use AI every day to draft briefs, research competitors, identify missing requirements, analyze pages, create test plans, accelerate QA and automate routine project work. Verify AI output.
- Give a short daily report showing what shipped, what launches next, blockers, owners and resolution dates.
What we need
- Proven experience owning ecommerce website, funnel or product launches from start to finish.
- Strong project execution, practical web/checkout understanding, attention to detail and clear written English.
- Ability to take responsibility, make decisions and follow through without constant direction.
- Hands-on Shopify experience and knowledge of front-end HTML/CSS/JavaScript are valuable advantages, not mandatory.
- Strong practical use of AI tools, or clear evidence of rapidly learning and applying them to real work.
Success is measured by
Fully tested offers launched on time; shorter brief-to-live time; fewer critical launch defects; and blockers resolved quickly. The real outcome is more quality, revenue-ready offers in market.