Marketing Specialist
Encon Safety Products, Inc., located in Houston, Texas, started manufacturing operations in 1964. Located in the heart of the U.S. Gulf Coast petrochemical industry, Encon® developed its emergency and safety products manufacturing business with a focus on solving problems for hazardous-area applications. Since our inception, Encon® has designed and manufactured market-leading personal protective equipment and hazardous-area storage cases for the protection and security of people, plant and equipment. Coined from the words Environmental Controls, Encon Safety Products today operates in two manufacturing locations to serve our customer base worldwide.
Position Summary:
Encon’s Marketing Specialist supports the execution of marketing campaigns and sales enablement initiatives. This role works with marketing, sales, operations, and product teams to coordinate marketing materials, maintain digital content, support events, and track campaign activity in support of Encon’s marketing and sales objectives.
Essential Job Duties and Responsibilities:
- Assists with the execution of marketing campaigns and initiatives, coordinating assigned tasks and timelines with internal teams, contractors, and agencies.
- Supports sales enablement activities and fulfills field sales requests for marketing materials.
- Maintains and updates CRM data utilizing HubSpot, prepares routine reports, and assists with established marketing automation processes under guidance.
- Applies Encon’s brand standards to campaigns and marketing materials, reviewing content for accuracy and consistency.
- Updates website and customer self-service portal content using established tools and templates; coordinates technical issues with the appropriate team.
- Assists in creating digital how-to guides and training materials for marketing tools and web features.
- Supports trade show planning and coordination, including materials, logistics, expense tracking, and routine budget reports.
- Creates and updates marketing collateral for Sales, Digital, Operations, and other functional areas using approved messaging and templates.
- Updates lead tracking software, compiles routine lead activity and conversion reports, and provides lead data to sales as requested.
- Coordinates with supplier partners to gather materials and support approved joint marketing programs.
- Performs other duties as requested.
Job Qualifications:
Bachelor’s degree in a related discipline (e.g., Marketing, Communications, etc.) preferred, with 3–5 years of relevant marketing or communications experience; or an equivalent combination of education and experience that provides the knowledge, skills, and abilities to perform the job. Relevant internships may count toward experience. Qualifications should include:
- Basic understanding of marketing principles and experience supporting campaigns, content development, or sales enablement activities.
- Ability to coordinate assigned tasks, follow established direction, and collaborate with internal teams and external partners.
- Working familiarity with social media platforms such as LinkedIn, Twitter, and company website.
- Familiarity with basic graphic design, content editing, or video tools preferred; programming experience is not required.
- Basic computer proficiency and willingness to learn CRM, website content management, and marketing applications.
- Good written and verbal communication skills, attention to detail, organizational skills, and the ability to resolve routine issues and seek guidance when needed.
- Ability to compile routine reports and write correspondence.
- Ability to work in a team environment and be self-motivated to accomplish assigned tasks and goals.
Work Environment & Physical Demands:
Reasonable accommodations may be evaluated and may be implemented to enable individuals with disabilities to perform essential functions of this position.
- Long periods working on a computer and performing repetitive keyboarding activities.
- Extended day, evening, and weekend work may be required as job duties demand and may include little to no advanced notice.
- May be required to travel with little notice.
- Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus.
Required Skills
Required Languages
🇬🇧 English