Consumer Digital Content Associate II (US)

Work Location:

Mount Laurel, New Jersey, United States of America

Hours:

40

Pay Details:

$29.75 - $44.50 USD

TD is committed to providing fair and equitable compensation opportunities to all colleagues. Growth opportunities and skill development are defining features of the colleague experience at TD. Our compensation policies and practices have been designed to allow colleagues to progress through the salary range over time as they progress in their role. The base pay actually offered may vary based upon the candidate's skills and experience, job-related knowledge, geographic location, and other specific business and organizational needs.

As a candidate, you are encouraged to ask compensation related questions and have an open dialogue with your recruiter who can provide you more specific details for this role.

Line of Business:

Marketing

Job Description:

The Consumer Digital Associate II leads and executes content framework creation, creative concepts and content governance for the Digital Customer Experience in collaboration with visual designers, developers and Consumer Communications managers. The Consumer Digital Associate II is accountable for collecting, developing and publishing content on Retail One to engage and educate employees, advance the company's strategic priorities, and support the company's growth. This job requires passion about the craft, enthusiasm about solving challenges in a collaborative environment and eagerness to help the creative team achieve new heights of excellence.

This role would serve as a content-focused member of the USCC Communications team, responsible for developing clear, timely and actionable communications for frontline colleagues and leaders across the U.S. Contact Center. Also, manage communications through the full content lifecycle, including reviewing and triaging requests, researching and validating information, drafting and editing content, coordinating stakeholder reviews and approvals, preparing content for publication, and maintaining or retiring content when appropriate.

The position would support both business-as-usual communications and larger strategic initiatives, allowing the broader Communications team to balance day-to-day production with strategic planning, leadership communications, engagement, measurement and change initiatives.

Depth & Scope:

• Collaborates with project partners, assessing content and publication requests, by understanding the business requirements, impacts to Retail Store Employees, and alignment to an integrated digital experience.
• Effectively prioritize (on time, on budget, delivered to meet business need), communicate status and provide timely escalation of issues to business partners
• Presents content concepts and direction to business partners in collaboration with designers
• Provides quality assurance of deliverables
• Provides support to Consumer Communication managers
• Contributes to project scoping and planning
• Makes recommendations on user requirements for projects
• Leads development of high-level messaging concepts for digital experiences
• Provides input on brand-strategic conceptual frameworks for digital experiences
• Collaborates with Consumer Communications Managers on optimizing copy for Search Engine Optimization /Search Engine Marketing
• Report effectiveness of content to our business partners using analytics and data
• Seeks out current industry knowledge and educates team members
• Develops and documents content creation governance and workflow as well as style, tone and voice guidelines, including recommendations around brand vision
• Proofreads and corrects web copy for grammar, punctuation and style in accordance with style and brand guidelines

Education & Experience:

• Bachelor's degree or work experience equivalent to Bachelor's required (preferably in Marketing, Communication, Advertising or Journalism)
• 5-7 years' experience in content strategy and/or content creation
• Strong portfolio of writing and or design samples
• Expert writing, editing and proofreading skills, with experience writing for online required
• Understanding of interaction design and usability principles and how content strategy and creation contributes to the user experience
• Financial services industry knowledge preferred
• Excellent written and verbal communication skills
• Strong ability to articulate concepts and rationale to team members and business partners
• Ability to multi-task and work efficiently under pressure, with careful attention to detail
• Ability to work independently as well as collaboratively
• Self-motivated, organized and accountable
• Passion for digital experiences and enthusiasm for collaboration with other creatives
• Solid knowledge of applicable programs (e.g. Word, Excel, PowerPoint, web-based programs)

Preferred Qualifications:

• Ability to manage work from intake through final publication, including requirements gathering, drafting, stakeholder review, approvals, quality assurance and publication.
• Familiarity with content governance principles such as version control, accessibility, approval documentation, records retention and content lifecycle management.
• Strong working knowledge of Microsoft 365 tools, particularly Word, Outlook, Teams, SharePoint and Microsoft Lists. Familiarity with Viva Engage, Power Automate and AI-enabled productivity tools such as Microsoft Copilot would be beneficial.
• Experience in internal communications, employee communications, change communications or a related communications discipline.
• Financial services or another highly regulated industry would be strongly preferred because the role regularly handles procedural, operational, risk and compliance-related information.
• Contact center or frontline employee communications experience would be particularly valuable.
• -Strong writing, editing and proofreading skills, particularly the ability to translate complex operational, procedural or technical information into clear, concise and actionable colleague communications.
• Ability to write for different audiences and channels, including frontline colleagues, people leaders and broader USCC audiences.
• Experience developing communications such as colleague and leader emails, operational alerts, intranet/web content, talking points, FAQs, campaign materials, engagement content and leadership messaging.
• Strong understanding of audience, channel, timing and message hierarchy, including determining what colleagues need to **know, do or reference later**

Physical Requirements:

Never: 0%; Occasional: 1-33%; Frequent: 34-66%; Continuous: 67-100%

• Domestic Travel – Occasional
• International Travel – Never
• Performing sedentary work – Continuous
• Performing multiple tasks – Continuous
• Operating standard office equipment - Continuous
• Responding quickly to sounds – Occasional
• Sitting – Continuous
• Standing – Occasional
• Walking – Occasional
• Moving safely in confined spaces – Occasional
• Lifting/Carrying (under 25 lbs.) – Occasional
• Lifting/Carrying (over 25 lbs.) – Never
• Squatting – Occasional
• Bending – Occasional
• Kneeling – Never
• Crawling – Never
• Climbing – Never
• Reaching overhead – Never
• Reaching forward – Occasional
• Pushing – Never
• Pulling – Never
• Twisting – Never
• Concentrating for long periods of time – Continuous
• Applying common sense to deal with problems involving standardized situations – Continuous
• Reading, writing and comprehending instructions – Continuous
• Adding, subtracting, multiplying and dividing – Continuous

The above statements are intended to describe the general nature and level of work being performed by people assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties and skills required. The listed or specified responsibilities & duties are considered essential functions for ADA purposes.

Who We Are:

TD is one of the world's leading global financial institutions and is the fifth largest bank in North America by branches/stores. Every day, we strive to make every interaction, product, and experience remarkably human and refreshingly simple for over 27 million households and businesses in Canada, the United States and around the world. More than 95,000 TD colleagues bring their skills, talent, and creativity to foster deeper relationships, ensure disciplined execution, and build a simpler, faster banking experience. TD is deeply committed to being a leader in client experience, that is why we believe that all colleagues, no matter where they work, are client facing. Together, we are reimagining what banking can be for our clients, colleagues and communities.

Our Total Rewards Package

Our Total Rewards package reflects the investments we make in our colleagues to help them and their families achieve their financial, physical and mental well-being goals. Total Rewards at TD includes base salary and variable compensation/incentive awards (e.g., eligibility for cash and/or equity incentive awards, generally through participation in an incentive plan) and several other key plans such as health and well-being benefits, savings and retirement programs, paid time off (including Vacation PTO, Flex PTO, and Holiday PTO), banking benefits and discounts, career development, and reward and recognition. Learn more

Additional Information:
We’re delighted that you’re considering building a career with TD. Through regular development conversations, training programs, and a competitive benefits plan, we’re committed to providing the support our colleagues need to thrive both at work and at home.
Colleague Development

If you’re interested in a specific career path or are looking to build certain skills, we want to help you succeed. You’ll have regular career, development, and performance conversations with your manager, as well as access to an online learning platform and a variety of mentoring programs to help you unlock future opportunities.

If you’re passionate about helping clients and building deep, lasting relationships, TD offers diverse career paths where you can grow your expertise and make a meaningful impact.  

We're committed to your success and foster a respectful workplace where diverse perspectives are valued, everyone has fair opportunities to grow, and you can unlock your full potential to achieve your career goals. Here at TD, we hire and develop the best.

Training & Onboarding
We will provide training and onboarding sessions to ensure that you’ve got everything you need to succeed in your new role.
Interview Process
We’ll reach out to candidates of interest to schedule an interview. We do our best to communicate outcomes to all applicants by email or phone call.

Accommodation

TD Bank is an equal opportunity employer.  All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, status as a protected veteran or any other characteristic protected under applicable federal, state, or local law.