AI & Automation Manager

Title: AI & Automation Manager Location: Wayne, PA 19087, USA, Rochester, NY, USA Reporting to the Senior Marketing Manager, Operations & Technology, the AI & Automation Manager will lead the development and implementation of AI-powered and automation-driven solutions that improve business efficiency, streamline processes, and support organizational growth.   This is a strategic, hands-on role responsible for identifying opportunities, building intelligent workflows, and delivering scalable technology solutions that drive measurable business impact across Marketing, Sales, Customer Experience, and Commercial teams.   Why join us: Culture: Join a supportive and inclusive work environment where collaboration, respect, and open communication are at the core of everything we do. Competitive Compensation: We offer a highly competitive compensation and total rewards package, ensuring that your hard work and dedication are recognized and rewarded accordingly. Flexibility: We understand the importance of work-life balance and offer various flexible schedules to help you manage your personal and professional commitments effectively. Technology: Work with state-of-the-art tools and technologies that empower you to excel in your role and stay at the forefront of industry trends. Employee Assistance Programs: We care about you! You and your family will have access to LYRA, an industry leading platform that provides comprehensive support and a myriad of resources to help support your physical, mental, financial and social well-being. Opportunity: A continuous focus on professional development with many opportunities for training & career growth. Safety Focused: We care about you and have developed a 24/7 safety mindset that is showcased throughout every facet of the organization.   What you’ll do:   AI Strategy, Governance & Adoption Own the AI and automation strategy, roadmap, and priorities throughout the lifecycle , aligning initiatives with business objectives and commercial growth goals. Identify high-value AI opportunities across Marketing, Sales, Customer Experience, and Commercial functions, developing business cases, implementation plans, and measurable success criteria. Assess emerging AI technologies and recommend investments, pilots, and adoption opportunities based on business impact. Establish governance, standards, and guardrails for responsible AI usage, including data stewardship, security, compliance, and quality assurance. Partner with Data, IT, and business stakeholders to drive adoption, enablement, and long-term AI capability development.   Intelligent Automation Design & Delivery Architect, build, test, deploy, and maintain automated workflows supporting campaign execution, lead management, customer journeys, reporting, and cross-functional business processes.  Translate operational pain points into practical automation solutions using marketing automation platforms, workflow orchestration tools, AI capabilities, APIs, and low-code/no-code technologies.  Design resilient workflows that account for data quality, error handling, exception routing, monitoring, and long-term maintainability.  Evaluate workflow performance and business impact, continuously identifying opportunities to optimize, refactor, or expand automation capabilities.  Maintain documentation, governance, and lifecycle management processes for all automation assets.   Funnel Intelligence & Revenue Process Optimization Apply AI and automation capabilities to improve lead management, customer engagement, lifecycle progression, and conversion performance.  Analyze customer journeys and revenue processes to identify inefficiencies and opportunities for intelligent automation.  Monitor automated funnel processes and resolve issues impacting pipeline integrity, operational effectiveness, or reporting accuracy.   Automation Architecture & Data Orchestration Own the automation and integration layer supporting the lifecycle, including workflow orchestration, trigger logic, business rules, data movement, and transformation processes.  Partner with Data and IT teams to ensure automation solutions align with platform architecture and enterprise standards, recommending and implementing integration approaches using APIs, middleware, native connectors, and automation technologies.  Identify integration gaps, process bottlenecks, and data integrity issues affecting business performance. Establish controls and monitoring practices that ensure reliable and accurate data flows across systems.   Cross-Functional Leadership & Enablement Translate technical capabilities into business value, influencing strategy, prioritization, and investment decisions.  Lead training, documentation, and enablement efforts that drive adoption and long-term organizational self-sufficiency.  Partner with cross-functional stakeholders to deliver automation, process improvement, and technology transformation initiatives.  Champion scalable, enterprise-minded solutions that support current operations and future business growth.   Perform other related duties as assigned.​   What you bring: Bachelor's degree in Marketing, Business, Communications, Technology, or a related field. 5-8 years of experience in sales, marketing operations, automation, marketing technology, business process improvement, or a related area. Proven experience designing and implementing complex automated workflows and AI-enabled solutions. Strong understanding of CRM systems, customer lifecycle management, lead management, and revenue process optimization.   Experience with marketing automation platforms, workflow orchestration tools, APIs, integration technologies, and low-code/no-code solutions. Experience with Salesforce Agentforce would be considered an asset. Knowledge of AI, machine learning, automation best practices, governance, and responsible AI principles.  Strong analytical, problem-solving, and stakeholder management skills. Ability to translate technical concepts into clear business value and recommendations. English proficiency is required to support the full North American business. Legal Authorization to work in the US and/or Canada is required. We will not sponsor individuals for employment visas now or in the future for this job opening.   Work Location: Preference is for candidates to be within a commutable distance to one of our office locations in Wayne, PA or Rochester, NY; however, we recognize that the right talent can thrive from anywhere—fully remote candidates will be considered for the right fit.   The expected annual salary range for this role is $103,600 - $129,500 a year. This position is eligible for an annual incentive. Please note the compensation information shown above is a general guideline only. Salaries are based upon candidate skills, experience, and qualifications, geographical location, as well as market and business considerations.