Campaign Specialist

Campaign Specialist

Make the most of your talent: Get to know Sunrise right here!

The telecommunications industry is one of the most dynamic industries worldwide – and Sunrise is right at the heart of it. As Switzerland’s largest independent telecommunications company, we offer a comprehensive portfolio of mobile, internet, TV and fixed-line services.

Our culture is built on respect, openness, fresh ideas and strong teamwork.

In Portugal, we continue to build on this success story. Since 2021, Sunrise Portugal has grown to around 400 employees and become an important part of the company. Together, we support our customers in Switzerland while taking on an increasingly diverse range of responsibilities.

We grow. We evolve. Together, we shape the future.

To keep this momentum going, we are looking for people with passion, a strong customer focus and a sense of ownership. As a Campaign Specialist in the Performance Marketing team, you will ensure digital ad campaigns are set up to meet KPIs at every stage of the media funnel. You will report within the Digital Sales Department and collaborate with stakeholders across the Sunrise main brand.

Tasks:

· Work closely with the in-house Campaign Managers to set up digital campaigns across platforms

· Understand full funnel logic and difference in Awareness/Brand campaigns vs. conversion drivers to set up the best possible campaign

· Understand briefings and align them with your team members and internal stakeholders

· Understand campaign results and draw the right conclusions from them

· Manage Purchase Order Set-ups with the advertising platforms to make sure accounts are paid correctly and on time.

Requirements:

· 2–3 years of hands-on experience with Meta Ads Manager and TikTok Ads Manager, including campaign setup, QA, optimization, and reporting.

· Practical experience with programmatic advertising platforms and/or Google Ads

· Strong understanding of digital marketing KPIs and performance analysis, with the ability to turn campaign data into actionable optimization recommendations.

· Experience managing significant paid media budgets, including pacing and budget allocation.

· Good understanding of campaign tracking and measurement, including pixels, conversion events, UTMs, attribution, and basic troubleshooting.

· Experience working with creative assets and understanding platform-specific creative best practices.

· Excellent attention to detail and strong organizational skills.

Hard Skills:

· Experience with analytics and reporting tools such as GA4, Looker Studio, or similar.

· Familiarity with server-side tracking / Conversion APIs and incrementality or lift testing.

· Business level proficiency in English

Ready to rise to the challenge? Then join the team and actively shape our future!