Middle Marketing Manager

About Streamline Healthcare Solutions

Here at Streamline, we strive on building lasting and trusting relationships with our clients, and our employees set the bar.

Streamline’s mission is to build innovative technology solutions that empower people who improve behavioral health and quality of life of those in need. We are a high growth technology company that delivers web-based software for healthcare organizations to provide and coordinate all service delivery processes. Streamline has been offering software in the behavioral health marketplace since 2003. Streamline has built and maintains systems for some of the nation’s premier behavioral health organizations using the latest web-based technology.

Streamline offers competitive compensation and benefits packages as well as a challenging, yet flexible, work environment that is conducive to collaboration and productivity. A career with Streamline Healthcare Solutions provides opportunities for growth and continued learning in a workplace where individual contribution is valued and recognized. Join us, and advance your career today with a company that is on the cutting edge of the behavioral healthcare technology industry.

Summary of the Marketing Manager

The Marketing Manager supports and manages a wide range of marketing initiatives across content, campaigns, events, and marketing operations.

This is a remote position based in the United States. The salary range for the position is $75,000 - $85,000 DOE. Employment visa sponsorship is not available for this role.

Job Functions of the Marketing Manager

General Marketing Execution & Organization

• Execute and support marketing initiatives across campaigns, events, content, and internal requests

• Manage assigned projects from start to finish, including timelines, task coordination, and follow-through

• Maintain highly organized trackers, calendars, documentation, and marketing assets

• Ensure accuracy, consistency, and attention to detail across all deliverables

• Balance multiple priorities while meeting deadlines and quality expectations

Content, Messaging & Creative Support

• Work closely with the Director of Marketing on messaging and basic graphic design for advertisements, email campaigns, and trade show collateral

• Support the creation, editing, and coordination of marketing content across channels, including web pages, blogs, marketing collateral, email campaigns, press releases, social content, and more

• Collaborate cross-functionally with internal teams to gather information and inputs needed to develop content-driven marketing materials

• Write and edit marketing content for social posts, sales-facing collateral and press releases.

• Design and produce basic marketing graphics and visual assets using Canva and/or Adobe Illustrator, including social media graphics, event and trade show collateral, and promotional materials

• Edit, proofread, and fact-check marketing materials to ensure clarity, consistency, and brand alignment

• Apply a strong visual eye to layouts, typography, and overall design consistency across materials

Marketing Systems, Campaign Execution & Reporting

• Develop, execute, and manage direct marketing campaigns through HubSpot, targeting new prospects across key segments and verticals to support client acquisition efforts

• Execute and manage email campaigns, lists, workflows, and reporting within HubSpot and other tools

• Maintain and enhance marketing data within HubSpot, including adding new records and maintaining existing data accuracy

• Support campaign tracking, performance reporting, and database organization using HubSpot and Microsoft Excel

• Prepare marketing and performance reports by collecting, analyzing, and summarizing sales and campaign data

• Assist the Director of Marketing in managing marketing programs to support measurement of SQLs, MQLs, and overall program ROI

• Support basic AEO, SEO and paid digital advertising (PPC) initiatives, including assisting with keyword research, campaign setup, performance monitoring, and reporting, as needed

• Maintain organized marketing data, reports, and documentation within Microsoft Teams, HubSpot, OneDrive, and related tools

Events & Trade Show Support

• Support the planning and execution of Streamline’s trade show program, including 35–40 trade shows annually, with a focus on preparation, logistics, and coordination

• Assist with the selection, coordination, inventory management, and ongoing maintenance of company promotional items, including working with vendors, tracking inventory levels, and supporting distribution for events and campaigns

• Provide hands-on support for key events attended in person, including NatCon, SC2, and the annual GTM Meeting

• Assist with event logistics, materials preparation, shipping coordination, vendor communication, and post-event follow-up • Occasional additional travel may be required

Cross-Functional, Sales & Partner Support

• Collaborate with internal teams such as Sales, Product, and Customer Success to support go-to-market initiatives

• Provide marketing support to Sales as needed, including preparing materials and responding to requests

• Support the Director of Marketing in developing, managing, and maintaining strong relationships with external vendors, associations, and partners

• Respond to incoming marketing requests and assist with prioritization in partnership with the Director of Marketing

• Communicate clearly, professionally, and constructively with internal and external stakeholders

Market & Social Media Support

• Manage and maintain a consistent, professional presence across the company’s social media platforms

• Assist with research related to competitive products and market activity

• Maintain organized research findings and reference materials

• Assist the Director of Marketing with tracking and maintaining marketing budget

Requirements of the Marketing Manager

• Bachelor's degree (B.A.) from four-year college or university in Marketing, Communications, Business, or a related field and three years of experience in marketing, communications, or a related role; or five or more years related experience and/or training; or equivalent combination of education and experience.

• Highly organized with strong project and time management skills

• Ability to manage details while understanding broader marketing objectives

• Positive, solutions-oriented attitude and strong written and verbal communication skills

• Demonstrated ability to take initiative and ownership of assigned work

• Open to learning and expanding skills across multiple areas of marketing

• Comfortable contributing ideas while also taking direction and incorporating feedback professionally

• Ability to adapt to feedback and make revisions in a collaborative, professional manner

• Ability to use or familiarity with the following tools is strongly preferred:

- Microsoft Office Suite, including Excel, Word, PowerPoint, Teams, and Outlook

- HubSpot

- Adobe Creative Suite

- Canva

- Cvent

- SEO and paid digital advertising (PPC) concepts and tools