Social Media & Content Specialist
| Employment Type | Independent Contractor (Full-Time Remote) |
| Location | Remote (Global search / Flexible shift alignment) |
| Working Hours | Monday – Friday, Full-Time |
| Compensation | TBC in USD ($) per month (Based on skills, experience, and interview performance) |
| Industry | Consumer Goods / Fitness & Performance Lifestyle |
About the Company
Our client is a premium manufacturer of performance drinkware—including engineered shakers, insulated bottles, and portable blenders—focused on high design and functional innovation. The organization has built a global reputation for product quality, scaling rapidly within the consumer lifestyle space with a strong emphasis on digital community and brand experience.
About the Role
This role sits at the heart of the brand's growth strategy. Reporting to the senior marketing and partnerships team, you will transform broader brand vision into an active, high-performing social media and content execution plan. You will take full ownership of key channels—including Instagram and TikTok—giving you a direct platform to shape brand identity, scale community engagement, and deliver high-impact digital media.
Key Responsibilities
Content Creation & Channel Ownership
- Own day-to-day social strategy execution across primary brand channels, including Instagram and TikTok.
- Produce, edit, and publish dynamic short-form video and visual content, appearing on camera with confidence when required.
- Maintain a consistent content calendar and posting schedule using social media management platforms (e.g., Buffer).
Creator Management & Partnerships
- Lead outreach, onboarding, and monthly deliverable tracking across a growing network of creators, influencers, and brand partners.
- Develop clear, detailed creative briefs for external creators, agency partners, and visual content vendors to ensure brand alignment.
- Support integrated marketing campaigns by combining digital creator strategies with real-world event activations and live content.
Qualifications & Skills
Required
- Experience: 2+ years of experience in social media management, content creation, or creator marketing within an agency, in-house brand, or as a freelancer.
- Portfolio: Proven track record demonstrating high-quality short-form video production, editing capabilities, and measurable social growth.
- Platform Mastery: Deep proficiency with Instagram and TikTok, alongside experience using scheduling and analytics tools (e.g., Buffer).
- Project Management: Exceptional organizational skills to handle multiple concurrent content workflows and creator partnerships.
Preferred
- Prior experience in consumer packaged goods, fitness, wellness, or performance lifestyle sectors.
- Hands-on familiarity with secondary social platforms, including YouTube, X (Twitter), Pinterest, and Facebook.