Amazon Manager
| Employment Type | Independent Contractor / Full-Time |
| Priority Location | Remote (UK or Offshore) |
| Working Hours | Full-time hours aligned with UK business operations |
| Compensation | Competitive, benchmarked to a mid-to-senior Amazon channel owner (Final offer based on skills, experience, and interview performance) |
| Industry | Consumer Goods / Premium Drinkware / E-commerce |
About the Company
Our client is a premium performance drinkware brand based in the UK, selling direct-to-consumer (DTC), through retail and B2B partners, and across Amazon marketplaces. The company fosters a commercial, calm, and precise culture where high performance, accountability, and clear communication are highly valued. Joining this brand offers complete channel ownership, strong strategic autonomy, and the opportunity to directly impact global e-commerce growth.
About the Role
As the Amazon Manager, you will take full end-to-end ownership of the brand's Amazon channel P&L, commercial strategy, and agency management to drive revenue growth and channel profitability.
Reporting to the Head of Brand Marketing & E-commerce, you will hold total channel authority: managing specialized agency partners, directing PPC strategy alongside Virtual Assistant (VA) support, and overseeing catalog health, pricing, and launch sequencing across global marketplaces.
Key Responsibilities
Strategy & Agency Management
- Own the overarching Amazon strategy across catalog management, pricing models, promotional schedules, and SKU launch sequencing.
- Manage specialized Amazon agencies end-to-end, holding external teams accountable to core performance targets through quarterly business reviews (QBRs) and structured scorecards.
PPC, Financial Ownership & Reporting
- Direct daily Amazon PPC strategy, maintaining optimal advertising efficiency targets (ACOS and TACOS) while supervising VA execution support.
- Own the Amazon channel P&L—tracking monthly Amazon Revenue and Contribution Margin (CM) via Helium 10 or Sellerboard to deliver commercial insights to leadership.
Catalog Health & Operational Alignment
- Oversee listing quality, Brand Store compliance, customer review/rating trends, and Inventory Performance Index (IPI) scores to mitigate stockout or overstock risks.
- Collaborate cross-functionally with Operations, Finance, Creative, and Executive Leadership to align stock forecasting, pricing models, and new product rollouts.
Creative & Content Direction
- Draft detailed creative briefs for offshore designers for A+ Content, listing imagery, and Brand Store assets, ensuring strict alignment with brand standards.
Qualifications & Skills
Required
- Experience: Minimum 5 years of hands-on experience managing Amazon seller accounts (Vendor or Seller Central across the UK and international marketplaces).
- Agency Management: Proven track record of directly managing external Amazon agencies, controlling budgets, and enforcing performance targets.
- PPC & Keyword Strategy: Deep expertise in hands-on PPC management with total fluency in ACOS, TACOS, and organic keyword ranking strategies.
- Financial Acumen: Strong grasp of Amazon P&L mechanics, platform fee structures, contribution margins, and unit economics.
- Analytics Stack: Advanced proficiency with Helium 10 or equivalent Amazon analytics platforms.
- Creative Directing: Strong experience drafting clear creative briefs and evaluating A+ Content, storefronts, and main listing images.
Preferred
- Background in premium consumer packaged goods (CPG), drinkware, fitness, or direct-to-consumer (DTC) brands.
- Hands-on experience with Sellerboard, Amazon Brand Registry, and directing offshore/VA execution teams.
- Familiarity with multi-channel dynamics, including Shopify and TikTok Shop.