Senior SMC Marketing Specialist

Position:
Senior SMC Marketing Specialist

Company:
Snap Inc.

Compensation:
- Zone A (CA, WA, NYC): $118,000-$176,000 annually
- Zone B: $112,000-$167,000 annually
- Zone C: $100,000-$150,000 annually
- Eligible for equity in the form of RSUs

Location:
United States (Austin, Los Angeles, New York, Palo Alto, San Francisco, Seattle)

Employment type:
Full time

Work Arrangement:
In-office 4+ days per week

Short Summary:
Snap Inc. is looking for a Senior Specialist, SMC Marketing to join its global Small and Medium Customers (SMC) organization. This role focuses on building marketing content to drive business development and advertiser revenue growth.

Responsibilities:
- Develop and execute messaging and creative strategy for sales enablement material
- Own and develop customer-centric content strategy supporting SMC’s global revenue programs
- Ideate on content initiatives to improve engagement and conversion rates
- Lead Revenue and Data Science teams to optimize marketing content
- Stay ahead of industry trends to innovate on content
- Collaborate with design, web development, and copywriting teams to create educational content

Requirement:
- Proven track record in developing marketing content for global audiences
- Understanding of audience education needs
- Experience leading creative design and web development teams
- High comfort with data-driven decision making
- Self-starter with strong collaboration skills
- Experience in the media or digital advertising industry
- Familiarity with Google Analytics and Figma is a plus
- BS/BA degree or equivalent experience
- 5+ years experience in building marketing content

Benefits:
- Paid parental leave
- Comprehensive medical coverage
- Emotional and mental health support programs
- Compensation packages that allow sharing in Snap’s long-term success