Creative Lead, SPECS, Social

Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together.

The Company operates Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world, and Specs Inc., a wholly-owned subsidiary dedicated to making computing more human, in addition to Bitmoji, Saturn, and other digital services.

As a member of the Creative & Marketing team, you’ll help shape how SPECS shows up across luxury, fashion, design, and culture through distinctive, social-first creative work.

We’re looking for a hands-on social creative producer with deep luxury experience and a strong understanding of how to translate ideas into compelling content. You have a sophisticated visual eye, understand the creative codes and cultural nuances of luxury, and know how to develop elevated storytelling across video, designed assets, photography, and other social-native formats.

You’ve ideally spent meaningful time within a true luxury house or luxury-adjacent brand or publication, where you had meaningful ownership over the development and execution of creative content for social channels. You can articulate not only what great work looks like, but how you developed the concept, shaped the creative direction, aligned stakeholders, and brought the work to life—from early thinking through production, launch, and iteration.

You’ll report directly to the Creative Director of Social.

What You’ll Do:

• Concept, develop, and direct distinctive social-first storytelling across video, photography, design, editorial, and emerging formats.
• Provide art direction for social creative, bringing strong taste across visual identity, content, and storytelling.
• Lead cross-functional projects from planning through execution, managing timelines, stakeholders, and resources to deliver high-quality social content on schedule
• Direct shoots on set and guide photographers, directors, stylists, designers, creators, talent, and production teams.
• Take ideas from concept through delivery by developing treatments and briefs, building alignment, guiding production, and protecting the creative intent.
• Lead production logistics, including schedules, budgets, vendors, crew, locations, permits, talent, and post-production.
• Partner with creators, agencies, and external partners, while creating or editing content directly when needed.
• Translate luxury brand-building into technology and hardware storytelling that balances aspiration, innovation, design, and product.
• Bring knowledge of luxury, fashion, design, culture, creators, and emerging formats to create work for SPECS that feels credible, elevated, and unexpected.

Knowledge, Skills & Abilities:

• Deep experience supporting creative direction and social content production, ideally within or alongside a true luxury brand.
• Sophisticated creative eye and strong taste across brand, design, art direction, photography, video, and storytelling.
• Ability to develop social-first concepts, treatments, and briefs, then direct execution across formats.
• Proven on-set direction and collaboration skills across creative teams, talent, creators, and production partners.
• Strong production instincts, including shoot logistics, location scouting, vendor management, budgets, schedules, and post-production.
• Experience managing creative, production, and social agencies from briefing through delivery.
• Hands-on content creation skills across photography, video, design, editing, or social-native formats.
• Strong judgment, organization, and communication skills, with the ability to balance creative ambition, practical constraints, and cross-functional input.

Minimum Qualifications:

• Bachelor’s degree in design, marketing, communications, filmmaking, or equivalent practical experience.
• 8+ years of relevant experience across creative direction, content production, social, brand, or marketing roles in the luxury space.
• 3+ years working within a true luxury brand or house, ideally in fashion, beauty, automotive, hospitality, or an adjacent premium category.
• Experience developing and directing social-first content across video, photography, design, and other digital formats.
• Experience directing shoots on set and managing production from pre-production through delivery.
• Portfolio or body of work demonstrating strong creative direction, social-first thinking, production leadership, and elevated brand storytelling.
• Experience managing creative, production, and/or social agencies and external partners.
• Hands-on content creation capabilities across photography, video, design, editing, or social-native formats.

Preferred Qualifications:

• Experience at or within a globally recognized luxury house, with brands such as Dior, Chanel, Jacquemus, or comparable luxury brands and publications like Vogue, Vanity Fair, Architectural Digest.
• Experience managing shoot logistics, including location scouting, crew, talent, vendors, budgets, schedules, and post-production.
• Proficiency in Figma, Adobe Creative Cloud, Keynote, and emerging generative AI tools.
• Familiarity with Adobe Creative Suite programs, Frame.io, and creative asset management platforms.
• Demonstrated ability to take projects from creative concept and treatment through production, post, and final delivery.
• Experience working in fast-moving, cross-functional organizations.

"Default Together" Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. To reflect this, we practice a “default together” approach and expect our team members to work in an office 4+ days per week.

At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets.

We are an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with applicable law (by example, the requirements of the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, where applicable).

Our Benefits: Snap Inc. is its own community, so we’ve got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long-term success!

Compensation

In the United States, work locations are assigned a pay zone which determines the salary range for the position. The successful candidate’s starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. The starting pay may be negotiable within the salary range for the position. These pay zones may be modified in the future.

Zone A (CA, WA, NYC):

The base salary range for this position is $142,000-$214,000 annually.

Zone B:

The base salary range for this position is $135,000-$203,000 annually.

Zone C:

The base salary range for this position is $121,000-$182,000 annually. This position is eligible for equity in the form of RSUs.

If you believe this job description is missing required pay transparency information, please submit a report through this form: Job Description Pay Range Disclosure.

Ready to join Team Snap

Creative Lead, SPECS, Social