Social Media Coordinator

ShopBack | Social Media / Community | E-commerce

On-site

Contract

South Korea, Seoul

Our Journey

The ShopBack Group is Asia-Pacific’s leading shopping, rewards, and payments platform, serving over 20 million active members across 13 markets. In 2025, the Group continued its global growth with its expansion into North America. Driven by the vision to make every day more rewarding, ShopBack is dedicated to saving members money and time, and delivering delight every day. The platform also enables merchants and brands to engage with their members in a cost-effective manner. Founded in 2014, ShopBack now powers over US$5.5 billion in annual sales for over 20,000 online and in-store partners, and has rewarded shoppers with more than US$900 million (over S$1 billion) in Cashback to date. Through its innovative offerings, ShopBack continues to create value for both members and merchants. Notably, its payment solution, ShopBack Pay, offers members a convenient and rewarding payment option at checkout.

About the Role

ShopBack is looking for a Social Media Coordinator to join on a 6-month contract, owning our social media presence and driving authentic engagement across Instagram and Threads. You'll shape how ShopBack shows up in Korea — planning trend-led content, running influencer partnerships, and turning data into sharper content decisions.

What You'll Own

Own ShopBack Korea's social media channels, with primary focus on Instagram and Threads, staying open to exploring other platforms
Plan and manage trend-based Reels and short-form content, publishing in line with brand tone and manner
Discover, recruit, and manage relationships with local influencers and creators
Support operational marketing initiatives, including KOL and KOC campaigns
Manage UGC content review, upload schedules, and community engagement
Write copy for content and paid channel assets, grounded in data-driven analysis of past performance
Review UGC content for accuracy, catching errors or missing copy elements
Conduct social listening and market research to track trends and audience sentiment
Act as the authentic voice of ShopBack Korea, engaging directly with our community

What We're Looking For

Must-have:

Bachelor's degree in marketing, communications, or a related field
At least 1 year of social media management experience (company or personal/brand accounts)
Strong track record managing and growing social media accounts
Korean and English proficiency for marketing communication
Demonstrated use of AI tools to improve workflow and efficiency (content editing, social listening, or copy optimization)

Nice-to-have:

Experience with trend-sensitive, consumer-focused brands (beauty, fashion, lifestyle)
Experience with KOL/influencer collaboration
A strong portfolio showing meaningful follower growth on managed accounts

ShopBacker Traits

Agency - We take ownership and act, rather than waiting for permission. When something's blocking progress, we find a way through it and follow through until it's done.
Judgement - We aim for high-impact decisions, not just easy wins, and we put the bigger picture ahead of individual interests. That means moving quickly and confidently, while staying thoughtful about when a call really matters.
Learning Velocity - We pick up new skills fast and let go of old habits just as quickly when something better comes along. We benchmark ourselves against the best and keep raising our own bar.
Tenacity - We stay in it when things get hard, keeping a level head under pressure. We debate openly before deciding, then commit fully — and support each other along the way.

What's in it for ShopBackers

Career growth opportunities to take on greater challenges that help you realise your ambitions.
Be part of a winning team on a journey to global scale.
Competitive compensation based on performance.
Candid, open, and collaborative culture where feedback is valued.

Required Skills

content_managementdatasmm

Required Languages

🇰🇷 Korean, 🇬🇧 English

Key competency: Social Media / Community