Digital Marketing Specialist - Paid Media

⚡¿Do you dare to lead the digital transformation to create a more sustainable world? 🌳 Schneider Electric - We are your Energy Technology Partner. We electrify, automate, and digitalize every industry, business, and home, driving efficiency and sustainability for all. At Schneider Electric, our values – IMPACT (Inclusion, Mastery, Purpose, Action, Curiosity, Teamwork) – are the foundation of everything we do. Becoming an Impact Maker means turning sustainability ambitions into actions at the intersection of automation, electrification, and digitization. Are you ready to lead the digital transformation to create a more sustainable world? If you are up to challenge your creativity and make an impact, we are excited to welcome you! Role summary The Digital Marketing Specialist, Paid Media helps turn the division’s global marketing priorities into effective paid-media campaigns. Working closely with the Marketing team, this role contributes to media planning and coordinates execution with agencies across paid search, paid social, and other relevant channels. The specialist connects global priorities with regional needs and ensures campaigns work as part of a broader customer journey, rather than as stand-alone media activities. This role combines hands-on paid-media knowledge with the ability to brief agencies, assess plans, interpret results, and recommend clear next steps. Key responsibilities Support paid-media planning: Translate business objectives into campaign briefs, audience recommendations, channel plans, and measurement approaches. Manage agency delivery: Brief agency partners, review media plans and campaign setups, manage timelines, and follow through on optimizations to keep execution aligned with business goals. Connect media and MarTech: Partner with marketing-operations and analytics teams to align audiences, landing pages, lead capture, follow-up journeys, and measurement before campaigns launch. Maintain campaign quality: Review targeting, messaging, tracking, and spend pacing against campaign objectives and brand standards. Turn performance into action: Analyze results across the campaign journey, identify opportunities and issues, and recommend changes to improve engagement, lead quality, and business outcomes where measurable. Build a test-and-learn approach: Recommend and evaluate tests across audiences, creative, messaging, channels, and landing pages; document and share what works. Connect teams and markets: Work with global teams, regions, and the wider marketing community to align campaigns, share insights, and adapt plans to market needs. Qualifications 4–6 years of experience in paid media, performance marketing, digital acquisition, or a related field, including experience working with agencies or managing campaigns directly. Working knowledge of paid search and paid social platforms, particularly Google Ads and LinkedIn Campaign Manager; experience with other channels is welcome. Ability to brief agency partners, assess recommendations, review campaign performance, and communicate clear next steps. Understanding of how paid media connects with marketing technology, including audience management, lead capture, campaign tracking, and follow-up journeys. Hands-on marketing-automation experience is a plus. Experience using campaign data to recommend optimizations, with familiarity in budget pacing and structured testing. Strong project-management and communication skills, with the ability to work across global and regional teams. Curiosity about AI, automation, and changing digital-discovery behaviors. Experience marketing complex B2B solutions is a plus. What will you get? We adapt to you!: 🕓 With our flexible schedule, you'll have the freedom to adjust your work hours to accommodate your personal needs and responsibilities. 🏝 Need more time to relax and disconnect? With our Holy Pack, you can purchase additional vacation days to recharge when you need it most. 📅 Celebrate holidays your way! With Floating Holidays, you can exchange holidays for other days that better suit your plans and personal preferences. 🧘‍♂️ Need additional time to explore new experiences or focus on personal projects? With the Sabbatical Pack, you can request up to 2 months of extra leave (unpaid). 💞 We value the importance of family and want to support you in all aspects of your life. Our Global Family Leave Policy provides flexible paid conditions for when you need it most, whether you're about to be a parent, need time to overcome a loss, or to care for a loved one. We take care of you!: 📱 With access to the health and wellness platform Wellwo, you and up to 5 people of your choice can enjoy virtual medical care and 24/7 psychological support, as well as access to nutrition counseling, fitness classes, and more! 🏄‍♂️ From dance classes to booking a hotel spa, we offer an agreement with AJ by Gympass so you can access a network of thousands of gyms and sports centers to keep your body active in the way you like best. 🩺 Your well-being is our priority. You will have medical service at your workplace for close attention to any medical needs. We empower you!: 🎯 With Career Hub, our AI-driven professional development platform, you can connect with job opportunities, projects, and mentors at Schneider Electric globally. 🤑 We offer you the opportunity to be a shareholder of Schneider Electric and share in our achievements with our stock ownership program. 🙌 We celebrate everyone's talent and success with our recognition program, through which you can give and receive points for your achievements and redeem them for gift cards at your favorite stores. 💗 You will have life insurance for your protection. 💰 We offer you a Flexible Remuneration Plan in which you can choose from a variety of options, such as health insurance, meal vouchers, childcare vouchers, transportation vouchers, training, and more. 🛒 As part of our #SEGreatPeople, you will have access to an online store of Schneider Electric products with exclusive prices and super discounts. 🎁 With Club Schneider, you will enjoy special discounts at your favorite stores, restaurants, travel agencies, and other external services. 💚 Participate in company-subsidized volunteer programs to contribute to our community and have a positive impact on your environment. Why Schneider Electric? As a proudly people focused company, you will find a dynamic and personal environment, and attractive development opportunities. Our flexible work models ensure a balance between family and work life, fostering personal growth, performance, and cooperation. We continuously create an inclusive, respectful, and cooperative environment because together, we dare to innovate and bring our bold ideas to life. Great people make Schneider Electric a great company. Disclaimer We are always searching for exceptional people, passionate about customers, who break molds and think disruptively. If you are motivated by constant learning, we definitely want to meet you! Best of all? In our inclusive environment, we firmly believe that diversity is a source of strength and creativity. Here, authenticity is a superpower! We are committed to creating a workplace where every voice is heard. 🚀💪 At Schneider, we believe that every employee is a talent who deserves equal opportunities. This means you matter. Every individual needs to feel valued, supported, and treated fairly to do their best work. Our Total Rewards is our way of saying: “We see you. We value you”. It’s more than just pay and benefits- it’s a meaningful investment in you. It is designed for you to perform, grow, feel safe, and elevate your potential to shine as an impact maker. Schneider Electric is there when it matters most to you Our Total Rewards package outlines all the benefits and support you’ll enjoy as part of the Schneider Electric team: Care for Yourself and Your Family. We ensure you feel secure with benefits that help you and your family thrive: health and life insurance, paid time off, parental and care leave, flexible work options, support for chronic conditions, and confidential counseling for life’s challenges. Invest and Plan Your Future. We help you plan and invest for the future with competitive pay and programs: your base salary, short-term incentives or sales incentives, opportunities to own company shares, and retirement savings plans for your future. Grow Your Skills and Career. We commit to helping you grow with ongoing performance and development conversations, Senior Talent Program, global career opportunities, access to our Schneider Career Hub for new positions, projects, and mentors, and learning platforms like Coursera to equip you with the skills for today and tomorrow. Team Up in the Workplace. We encourage teaming up through project opportunities on the Schneider Career Hub, smart ways to collaborate, celebrating contributions via a recognition program, sharing your voice in our engagement survey, and fostering an inclusive, caring workplace. Support Your Community. We make a difference in your community with volunteer leave, programs through the Schneider Electric Foundation, and initiatives that support youth education. Looking to make an IMPACT with your career? When you are thinking about joining a new team, culture matters. At Schneider Electric, our values and behaviors are the foundation for creating a great culture to support business success. We believe that our IMPACT values – Inclusion, Mastery, Purpose, Action, Curiosity, Teamwork – starts with us. IMPACT is also your invitation to join Schneider Electric where you can contribute to turning sustainability ambition into actions, no matter what role you play. It is a call to connect your career with the ambition of achieving a more resilient, efficient, and sustainable world. We are looking for IMPACT Makers; exceptional people who turn sustainability ambitions into actions at the intersection of automation, electrification, and digitization. We celebrate IMPACT Makers and believe everyone has the potential to be one. Become an IMPACT Maker with Schneider Electric – apply today! €40 billion global revenue +9% organic growth 150 000+ employees in 100+ countries You must submit an online application to be considered for any position with us. This position will be posted until filled. Schneider Electric aspires to be the most inclusive and caring company in the world, by providing equitable opportunities to everyone, everywhere, and ensuring all employees feel uniquely valued and safe to contribute their best. We mirror the diversity of the communities in which we operate, and ‘inclusion’ is one of our core values. We believe our differences make us stronger as a company and as individuals and we are committed to championing inclusivity in everything we do. At Schneider Electric, we uphold the highest standards of ethics and compliance, and we believe that trust is a foundational value. Our Trust Charter is our Code of Conduct and demonstrates our commitment to ethics, safety, sustainability, quality and cybersecurity, underpinning every aspect of our business and our willingness to behave and respond respectfully and in good faith to all our stakeholders. You can find out more about our Trust Charter here Schneider Electric is an Equal Opportunity Employer. It is our policy to provide equal employment and advancement opportunities in the areas of recruiting, hiring, training, transferring, and promoting all qualified individuals regardless of race, religion, color, gender, disability, national origin, ancestry, age, military status, sexual orientation, marital status, or any other legally protected characteristic or conduct.
⚡¿Do you dare to lead the digital transformation to create a more sustainable world? 🌳 Schneider Electric - We are your Energy Technology Partner. We electrify, automate, and digitalize every industry, business, and home, driving efficiency and sustainability for all. At Schneider Electric, our values – IMPACT (Inclusion, Mastery, Purpose, Action, Curiosity, Teamwork) – are the foundation of everything we do. Becoming an Impact Maker means turning sustainability ambitions into actions at the intersection of automation, electrification, and digitization. Are you ready to lead the digital transformation to create a more sustainable world? If you are up to challenge your creativity and make an impact, we are excited to welcome you! Role summary The Digital Marketing Specialist, Paid Media helps turn the division’s global marketing priorities into effective paid-media campaigns. Working closely with the Marketing team, this role contributes to media planning and coordinates execution with agencies across paid search, paid social, and other relevant channels. The specialist connects global priorities with regional needs and ensures campaigns work as part of a broader customer journey, rather than as stand-alone media activities. This role combines hands-on paid-media knowledge with the ability to brief agencies, assess plans, interpret results, and recommend clear next steps. Key responsibilities Support paid-media planning: Translate business objectives into campaign briefs, audience recommendations, channel plans, and measurement approaches. Manage agency delivery: Brief agency partners, review media plans and campaign setups, manage timelines, and follow through on optimizations to keep execution aligned with business goals. Connect media and MarTech: Partner with marketing-operations and analytics teams to align audiences, landing pages, lead capture, follow-up journeys, and measurement before campaigns launch. Maintain campaign quality: Review targeting, messaging, tracking, and spend pacing against campaign objectives and brand standards. Turn performance into action: Analyze results across the campaign journey, identify opportunities and issues, and recommend changes to improve engagement, lead quality, and business outcomes where measurable. Build a test-and-learn approach: Recommend and evaluate tests across audiences, creative, messaging, channels, and landing pages; document and share what works. Connect teams and markets: Work with global teams, regions, and the wider marketing community to align campaigns, share insights, and adapt plans to market needs.
Qualifications 4–6 years of experience in paid media, performance marketing, digital acquisition, or a related field, including experience working with agencies or managing campaigns directly. Working knowledge of paid search and paid social platforms, particularly Google Ads and LinkedIn Campaign Manager; experience with other channels is welcome. Ability to brief agency partners, assess recommendations, review campaign performance, and communicate clear next steps. Understanding of how paid media connects with marketing technology, including audience management, lead capture, campaign tracking, and follow-up journeys. Hands-on marketing-automation experience is a plus. Experience using campaign data to recommend optimizations, with familiarity in budget pacing and structured testing. Strong project-management and communication skills, with the ability to work across global and regional teams. Curiosity about AI, automation, and changing digital-discovery behaviors. Experience marketing complex B2B solutions is a plus. What will you get? We adapt to you!: 🕓 With our flexible schedule, you'll have the freedom to adjust your work hours to accommodate your personal needs and responsibilities. 🏝 Need more time to relax and disconnect? With our Holy Pack, you can purchase additional vacation days to recharge when you need it most. 📅 Celebrate holidays your way! With Floating Holidays, you can exchange holidays for other days that better suit your plans and personal preferences. 🧘‍♂️ Need additional time to explore new experiences or focus on personal projects? With the Sabbatical Pack, you can request up to 2 months of extra leave (unpaid). 💞 We value the importance of family and want to support you in all aspects of your life. Our Global Family Leave Policy provides flexible paid conditions for when you need it most, whether you're about to be a parent, need time to overcome a loss, or to care for a loved one. We take care of you!: 📱 With access to the health and wellness platform Wellwo, you and up to 5 people of your choice can enjoy virtual medical care and 24/7 psychological support, as well as access to nutrition counseling, fitness classes, and more! 🏄‍♂️ From dance classes to booking a hotel spa, we offer an agreement with AJ by Gympass so you can access a network of thousands of gyms and sports centers to keep your body active in the way you like best. 🩺 Your well-being is our priority. You will have medical service at your workplace for close attention to any medical needs. We empower you!: 🎯 With Career Hub, our AI-driven professional development platform, you can connect with job opportunities, projects, and mentors at Schneider Electric globally. 🤑 We offer you the opportunity to be a shareholder of Schneider Electric and share in our achievements with our stock ownership program. 🙌 We celebrate everyone's talent and success with our recognition program, through which you can give and receive points for your achievements and redeem them for gift cards at your favorite stores. 💗 You will have life insurance for your protection. 💰 We offer you a Flexible Remuneration Plan in which you can choose from a variety of options, such as health insurance, meal vouchers, childcare vouchers, transportation vouchers, training, and more. 🛒 As part of our #SEGreatPeople, you will have access to an online store of Schneider Electric products with exclusive prices and super discounts. 🎁 With Club Schneider, you will enjoy special discounts at your favorite stores, restaurants, travel agencies, and other external services. 💚 Participate in company-subsidized volunteer programs to contribute to our community and have a positive impact on your environment. Why Schneider Electric? As a proudly people focused company, you will find a dynamic and personal environment, and attractive development opportunities. Our flexible work models ensure a balance between family and work life, fostering personal growth, performance, and cooperation. We continuously create an inclusive, respectful, and cooperative environment because together, we dare to innovate and bring our bold ideas to life. Great people make Schneider Electric a great company. Disclaimer We are always searching for exceptional people, passionate about customers, who break molds and think disruptively. If you are motivated by constant learning, we definitely want to meet you! Best of all? In our inclusive environment, we firmly believe that diversity is a source of strength and creativity. Here, authenticity is a superpower! We are committed to creating a workplace where every voice is heard. 🚀💪