SCOPE.GG is a platform for Counter-Strike 2 players who want to improve their skills. It analyzes matches, identifies mistakes, and helps players take their game to the next level.
We're looking for a Marketing Manager who will drive the growth of our product.
What You'll Do
- Generate demand without massive budgets: guerrilla marketing, community seeding, and collaborations with influencers and streamers.
- Discover and test new acquisition channels, quickly eliminate underperforming ones, and scale what works.
- Grow monthly active users (MAU) while reducing customer acquisition costs.
- Manage and allocate marketing budgets (tens of thousands of dollars, not millions).
- Restructure our SMM team's operations and establish effective collaboration with our SEO specialist.
- Find and manage contractors and influencers, negotiate terms, create briefs, and evaluate results.
- Use Google Analytics 4 (GA4) to track performance and make data-driven decisions.
This is a hands-on role. We're looking for someone who personally launches campaigns, runs experiments, and tests ideas — not someone who only manages others.
What We're Looking For
- Strong proficiency in Google Analytics 4 (GA4) and marketing analytics.
- Good understanding of CS2 and its gaming community. You don't need to be a high-ranked player, but you should know the game well.
- Experience working with influencers or external contractors.
- Proven track record of acquiring low-cost traffic and growing monthly active users (MAU), rather than relying solely on large marketing budgets.
- Personal projects: your own channel, blog, community, or side project. We value people who take initiative and build things independently.
Nice to Have
- Experience in gaming, esports, or CS2 skin trading platforms.
- Established connections with CS2 content creators and streamers.
- Experience leading teams or restructuring workflows and processes.