Video & Audio Manager

Company description Publicis Groupe is one of the largest communications groups in the world. We are building the agency model of the future and take a holistic approach to our clients’ challenges. By fusing together our media, creative, data and technology expertise, we are able to provide clients with integrated solutions, transformative ideas and compelling consumer experiences. We call it the Power of One. We are proud winner of many awards and nominations, both in Sweden and internationally. But nothing makes us prouder than to work with clients and brands such as P&G, Disney, H&M, Mondelez, Volvo, VISA, Lantmännen, LEGO, Spotify, Perrigo, TUI and many more. At Publicis, we put our people first. We are proud to be certified as a Great Place to Work® for five consecutive years (2022–2026) and have won the Diversity Charter Sweden Awards in the category Mental Health (2025). We have also been recognized with a Magnet Award for our engaging culture (2023). Our goal is to become the leading workplace in our industry. We are based in two fantastic offices in Vasastan (Odengatan and Upplandsgatan) and offer a flexible work policy. Overview Are you ready to lead innovative campaigns that shape how audiences experience video and audio across every screen and speaker? At Publicis Groupe, we believe in creativity, collaboration, and courage—and we’re looking for a Video & Audio Manager who shares that mindset. As AI and new technologies reshape how we plan, buy and optimise media, we want someone who doesn’t just keep up with the change but takes the lead in shaping it. In this role, you will lead the development and hands-on execution of video and audio strategies and campaigns for our clients, across both traditional and digital environments such as YouTube, BVOD, podcasts, linear TV, and streaming platforms. You’ll act as a thought leader in holistic planning and maintain day-to-day client contact—creating comprehensive media strategies, leading negotiations, planning and buying media, and optimising and analysing data-driven campaigns that reach the right audiences and drive business results. As the landscape evolves, you’ll also be at the forefront of exploring new methodologies, including how AI and automation can make our planning, insights and optimisation smarter and improve quality. Profile & Mindset You’re genuinely curious about media and emerging platforms, with an analytical mindset that helps you turn insights into action. You have a natural drive for development—both for yourself and the products you work with—and you thrive when navigating change. You see adaptability as a constant rather than a phase, and you’re eager to help shape new ways of working, whether that means testing AI tools in your daily workflow or rethinking how a process could be done better. You value collaboration, bring a strong understanding of technology and marketing on digital platforms, and enjoy working both strategically and operationally in a fast-paced environment. Responsibilities What you’ll do Strategic Leadership: Develop and lead strategic plans for video and audio, ensuring alignment with broader cross-channel tactics and overall marketing objectives. Campaign Management: Oversee and execute advanced campaign set-up, targeting, and budgeting, while ensuring adherence to best practices. Data Analysis & Insight Generation: Conduct in-depth analysis of campaign data to generate actionable insights and prepare comprehensive performance reports for client presentations and internal reviews. Cross-Functional Collaboration: Work closely with other channel specialists and client managers to ensure cohesive and integrated campaign strategies that drive overall success. Reach & Frequency Planning: Drive reach and frequency planning across linear TV, BVOD, OLV, and digital audio formats. Platform Execution: Collaborate with Programmatic Specialists to ensure optimal platform execution and performance. Holistic Strategy: Champion holistic video and audio strategies that maximise effective reach across fragmented audiences. Change & Innovation: Actively participate in and help drive our change journey, constantly seeking new approaches, testing innovative methods and AI-powered tools, and challenging traditional ways of working within video & audio. Qualifications Bachelor’s degree in Business, Marketing or a related field, or equivalent experience. 5 years of work experience in relevant field. Knowledge of relevant buying and measurement platforms across video and audio channels (e.g. DV360, Google Ads, Google Analytics, Audience Report). Strong analytical skills with the ability to generate actionable insights. A proven track record of, or a strong passion for, driving development and adapting to changing market environments, including curiosity about AI and how it can enhance media work. Advanced Excel skills. Meticulous attention to detail to ensure accuracy in campaign set-up and reporting. Effective communication skills for internal collaboration and client support. Verbal and written proficiency in English and Swedish. Ability to manage multiple tasks and projects simultaneously while meeting deadlines. Experience building simple reporting dashboards is a plus. Interest in contributing to new ways of working, internal tools and thought leadership initiatives. Additional information In addition to a welcoming culture and inclusive environment with passionate colleagues we offer you: Career Opportunities Local and Global opportunities through the Power Of One. Personal and Professional Learning Global AI learning platform where you can participate in +30 000 classes and connect with colleagues from all over the world. Flexible Ways of Working We want to be an employer where work life balance is cherished. We love to spend time with our colleagues at the office but also believe in the output of your work not where the work is being done. Work Your World For six weeks a year, the world is yours. Every employee can work anywhere on the planet where there's a Publicis office. A new city, a favorite locale, or even a different country - Go. Grow. Explore. Mental Health The happiness and health of our people is paramount to us. We work continuously on maintaining a healthy and safe working environment through initiatives that facilitate the well-being of our employees. Benefits Generous benefit package. We look forward to your application!
What you’ll do Strategic Leadership: Develop and lead strategic plans for video and audio, ensuring alignment with broader cross-channel tactics and overall marketing objectives. Campaign Management: Oversee and execute advanced campaign set-up, targeting, and budgeting, while ensuring adherence to best practices. Data Analysis & Insight Generation: Conduct in-depth analysis of campaign data to generate actionable insights and prepare comprehensive performance reports for client presentations and internal reviews. Cross-Functional Collaboration: Work closely with other channel specialists and client managers to ensure cohesive and integrated campaign strategies that drive overall success. Reach & Frequency Planning: Drive reach and frequency planning across linear TV, BVOD, OLV, and digital audio formats. Platform Execution: Collaborate with Programmatic Specialists to ensure optimal platform execution and performance. Holistic Strategy: Champion holistic video and audio strategies that maximise effective reach across fragmented audiences. Change & Innovation: Actively participate in and help drive our change journey, constantly seeking new approaches, testing innovative methods and AI-powered tools, and challenging traditional ways of working within video & audio.
Bachelor’s degree in Business, Marketing or a related field, or equivalent experience. 5 years of work experience in relevant field. Knowledge of relevant buying and measurement platforms across video and audio channels (e.g. DV360, Google Ads, Google Analytics, Audience Report). Strong analytical skills with the ability to generate actionable insights. A proven track record of, or a strong passion for, driving development and adapting to changing market environments, including curiosity about AI and how it can enhance media work. Advanced Excel skills. Meticulous attention to detail to ensure accuracy in campaign set-up and reporting. Effective communication skills for internal collaboration and client support. Verbal and written proficiency in English and Swedish. Ability to manage multiple tasks and projects simultaneously while meeting deadlines. Experience building simple reporting dashboards is a plus. Interest in contributing to new ways of working, internal tools and thought leadership initiatives.