Director, Programmatic Media

Company description Hi there—at Razorfish, we’re leaders in what's next. Since the dawn of the internet, we’ve helped brands move first through every era of transformation, defining what digital means for business and now leading brands into the age of AI. Everyone has a prediction. Razorfish has a track record. Named a Most Innovative Agency three years running (2024–2026) by Campaign US, our work reflects a proven ability not just to anticipate what’s coming, but to help our clients actively shape the future. No matter the trend or cultural moment, delivering real business impact wouldn’t be possible without our people. We bring together curious, driven, and diverse thinkers who challenge convention, push boundaries, and hold a high bar for creative excellence. If you’re motivated to work alongside top performers, push the boundaries of what’s possible, and help define where technology, business, and marketing are headed next—this is the place to do it. Join us at razorfish.com. Responsibilities Motivate and manage programmatic team in the creation, development, and execution of programmatic and general media activations, solutions, and tactics within the DSP/DMP Lead the development of clear individual responsibilities/ structured training plans/ team competence/ KPI setting of your team Own programmatic strategy and campaign performance Direct the execution of brand programmatic deliverables to meet/exceed expectations within budget and time parameters Solid knowledge of programmatic landscape Solid programmatic marketplace thought leadership with ability to tie new offerings and innovations to brand/client business objectives while supporting centralized learning agendas Reviews MMM results, provide additional context to results relative to programmatic activity, application of learnings against future investments Evaluate and select strategic solutions on behalf of select clients Leads media negotiations with DSP partners, consulting with clients and internal stakeholders Qualifications 7-10+ years of experience in Display, Video and/or Mobile programmatic media buying with increasing levels of responsibility within an agency or media company, including client-facing responsibilities 5+ years of team management experience Ability to strategically plan campaigns from audience determination, through how to best flight and execute campaigns to align with clients strategic goals and KPIs Excellent written and verbal communication skills (PPT, visual story telling necessary) allowing individual to explain how programmatic plans were developed, what they entail, and how they were executed Deep understanding of the metrics of programmatic, how they interrelate so as to be able to guide a team to effectively leverage those levers Programmatic buying and DSP experience; comfortable planning/buying on DSP, working with 1st and 3rd party data Working knowledge in technologies such as DV360, The Trade Desk, Amazon, Yahoo etc. Excellent relationship building, diplomacy, and decision making skills with the ability to think creatively Vast understanding of the programmatic landscape Proficiency in Microsoft Office Suite Additional information The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include: Paid Family Care for parents and caregivers for 12 weeks or more Monetary assistance and support for Adoption, Surrogacy and Fertility Monetary assistance and support for pet adoption Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance Tuition Assistance Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more Matching Gifts programs Flexible working arrangements ‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility) Business Resource Groups that support multiple affinities and alliances The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents. Razorfish is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances. If you require accommodation or assistance with the application or onboarding process specifically, please contact . All your information will be kept confidential according to EEO guidelines. Compensation Range: USD $121,315.00 - USD $194,220.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 1/1/2028.
Motivate and manage programmatic team in the creation, development, and execution of programmatic and general media activations, solutions, and tactics within the DSP/DMP Lead the development of clear individual responsibilities/ structured training plans/ team competence/ KPI setting of your team Own programmatic strategy and campaign performance Direct the execution of brand programmatic deliverables to meet/exceed expectations within budget and time parameters Solid knowledge of programmatic landscape Solid programmatic marketplace thought leadership with ability to tie new offerings and innovations to brand/client business objectives while supporting centralized learning agendas Reviews MMM results, provide additional context to results relative to programmatic activity, application of learnings against future investments Evaluate and select strategic solutions on behalf of select clients Leads media negotiations with DSP partners, consulting with clients and internal stakeholders
7-10+ years of experience in Display, Video and/or Mobile programmatic media buying with increasing levels of responsibility within an agency or media company, including client-facing responsibilities 5+ years of team management experience Ability to strategically plan campaigns from audience determination, through how to best flight and execute campaigns to align with clients strategic goals and KPIs Excellent written and verbal communication skills (PPT, visual story telling necessary) allowing individual to explain how programmatic plans were developed, what they entail, and how they were executed Deep understanding of the metrics of programmatic, how they interrelate so as to be able to guide a team to effectively leverage those levers Programmatic buying and DSP experience; comfortable planning/buying on DSP, working with 1st and 3rd party data Working knowledge in technologies such as DV360, The Trade Desk, Amazon, Yahoo etc. Excellent relationship building, diplomacy, and decision making skills with the ability to think creatively Vast understanding of the programmatic landscape Proficiency in Microsoft Office Suite