Senior Product Owner – AdTech (M/F/D)

Payback | Loyalty and marketing platforms

12h 14m ago

Hybrid

Full Time

Germany

Team language: German and Englisch

Contract type: Permanent, full-time (40h/week), starting as soon as possible

About the role

As Senior Product Owner – AdTech (m/f/d), you take on the functional leadership of our “Ads & Feed” Crew and strategically and technologically advance our advertising and ad-targeting capabilities.A key focus is the deeper integration of our third-party AdTech systems into the PAYBACK Marketing Platform, with the goals of reducing manual processes, driving automation, and making our solutions scalable in the long term.Together with your crew, you are also responsible for the end-to-end delivery and display of ads across internal and external channels. In particular, the PAYBACK Mobile App, including the integration of our Ad Server SDK, plays a central role.

Your day-to-day work

You provide functional leadership to the “Ads & Feed” Crew and are responsible for the product capabilities around booking, targeting, and delivering ads, from the product vision and MVPs through to the long-term target state
You drive the integration of our third-party Ad Server into the PAYBACK Marketing Platform and develop scalable, automated booking and targeting processes
You are responsible for the integration and display of ads in our user-facing channels, particularly in the PAYBACK App, including the integration, maintenance, and upgrades of the Ad Server SDK
You prioritize requirements and product increments with a focus on business impact, technical feasibility, performance, and user experience, and manage the roadmap and backlog
You act as the central interface between Business, Tech, and the external Ad Server provider, advise on requirements, and develop suitable product solutions together with your stakeholders
You monitor developments in the AdTech and MarTech market, assess their potential for PAYBACK, and derive concrete impulses for the further development of your product area

You’re a great fit for this role if …

You have several years of solid experience as a Product Owner or Product Manager in a digital environment and have already been responsible for products or platform capabilities in the AdTech environment
You own a very good understanding of AdTech systems such as Ad Servers, DMPs, and DSPs as well as topics such as Ad Operations, Ad Trafficking, Targeting and billing
You have experience integrating third-party systems via APIs as well as with mobile applications, in-app advertising, and the lifecycle management of mobile SDKs
You quickly understand complex system architectures and technical processes and further develop them with scalability and automation in mind
You confidently manage product vision, roadmap, priorities, and backlog, work confidently with Jira and Confluence, and convincingly engage different stakeholders
You bring team spirit, a hands-on mentality, and a solution-oriented way of working as well as very good German and English language skills

Conditions & benefits

Flexibility: 30 vacation days plus the option to purchase additional leave, hybrid working (2 days home office/week), option for a sabbatical
Food & drinks: Mostly free, healthy, and varied meals, fresh fruit and popcorn daily, as well as coffee and tea
Health & fitness: Free access to our in-house gym, health weeks, on-site massages and physiotherapy treatments
Culture: Team events, social days, and an open “come as you are” culture, dogs welcome, commitment to female leadership
Development: Individual training and development opportunities within the team and across the organization
Mobility: Subsidized Germany ticket, central location with direct subway access, job bike leasing

Why PAYBACK?

PAYBACK is the leading loyalty program in Germany and one of the largest data-driven marketing platforms worldwide. Our solutions reach millions of people every day.

With more than 1,000 employees in Munich, we develop all technical solutions in-house and combine data, technology, and marketing to create measurable value. You can expect interdisciplinary teams, real ownership, and an open, innovation-driven culture.

Interested?

We look forward to receiving your application!

The PAYBACK GROUP values diversity – come as you are

Required Skills

jiraconfluence

Required Languages

🇩🇪 German, 🇬🇧 English

About the role

Your day-to-day work

You provide functional leadership to the “Ads & Feed” Crew and are responsible for the product capabilities around booking, targeting, and delivering ads, from the product vision and MVPs through to the long-term target state

You drive the integration of our third-party Ad Server into the PAYBACK Marketing Platform and develop scalable, automated booking and targeting processes

You are responsible for the integration and display of ads in our user-facing channels, particularly in the PAYBACK App, including the integration, maintenance, and upgrades of the Ad Server SDK

You prioritize requirements and product increments with a focus on business impact, technical feasibility, performance, and user experience, and manage the roadmap and backlog

You act as the central interface between Business, Tech, and the external Ad Server provider, advise on requirements, and develop suitable product solutions together with your stakeholders

You monitor developments in the AdTech and MarTech market, assess their potential for PAYBACK, and derive concrete impulses for the further development of your product area

You’re a great fit for this role if …

You have several years of solid experience as a Product Owner or Product Manager in a digital environment and have already been responsible for products or platform capabilities in the AdTech environment

You own a very good understanding of AdTech systems such as Ad Servers, DMPs, and DSPs as well as topics such as Ad Operations, Ad Trafficking, Targeting and billing

You have experience integrating third-party systems via APIs as well as with mobile applications, in-app advertising, and the lifecycle management of mobile SDKs

You quickly understand complex system architectures and technical processes and further develop them with scalability and automation in mind

You confidently manage product vision, roadmap, priorities, and backlog, work confidently with Jira and Confluence, and convincingly engage different stakeholders

You bring team spirit, a hands-on mentality, and a solution-oriented way of working as well as very good German and English language skills