Marketing Manager | Full-Time | Bismarck Event Center

The Marketing Manager is responsible for planning, developing, and implementing marketing strategies that drive brand awareness, increase customer engagement, and support organizational revenue goals. This individual will oversee advertising, social media, digital marketing, public relations, promotional campaigns, sponsorship opportunities, and community outreach efforts. The Marketing Manager will collaborate with internal departments and external partners to promote services, programs, events, and organizational initiatives.

This role will pay an annual salary of $60,000 - $65,000.

Benefits for Full-Time Roles: Health, Dental, and Vision Insurance, 401(k) Savings Plan, 401(k) matching, and Paid Time Off (vacation days, sick days, and 11 holidays).

This position will remain open until February 12, 2027.

Strategic Marketing

• Develop and execute comprehensive annual marketing plans aligned with organizational goals.
• Identify target audiences and implement effective marketing campaigns to increase awareness and sales.
• Analyze market trends, customer insights, and competitor activities to identify opportunities for growth.
• Develop and manage marketing calendars and promotional schedules.

Digital Marketing & Social Media

• Manage company website content and ensure information remains accurate and current.
• Develop and execute social media strategies across multiple platforms.
• Create and schedule engaging content, including graphics, videos, blogs, and promotional messaging.
• Monitor social media engagement and respond appropriately to comments and inquiries.
• Track and report website traffic, social media metrics, and campaign performance.

Advertising & Brand Management

• Manage and coordinate digital, print, radio, television, and other advertising campaigns.
• Ensure brand standards and messaging remain consistent across all communication channels.
• Design or oversee the creation of marketing materials, including brochures, flyers, signage, and advertisements.
• Manage relationships with advertising agencies, media outlets, and vendors.

Public Relations & Community Engagement

• Develop press releases and media communications.
• Manage and coordinate public appearances, sponsorships, and community outreach initiatives.
• Build and maintain positive relationships with local organizations, media contacts, and community partners.
• Represent the organization at networking and promotional events.

Event Promotion

• Develop marketing strategies to support organizational events, programs, and services.
• Coordinate promotional campaigns to maximize attendance, participation, and revenue.
• Collaborate with sales, operations, and event staff to ensure marketing efforts support organizational objectives.

Budget & Analytics

• Help to develop and manage the annual marketing budget.
• Monitor marketing expenditures and ensure cost-effective use of resources.
• Prepare regular reports detailing campaign results, return on investment (ROI), and key performance metrics.
• Make data-driven recommendations for future marketing initiatives.

Leadership & Collaboration

• Manage and supervise marketing staff, interns, contractors, or vendors as assigned.
• Collaborate with department leaders to support organizational initiatives.
• Participate in strategic planning and organizational development efforts.
• Foster a positive, innovative, and results-oriented work environment.

• Bachelor's degree in Marketing, Communications, Business Administration, Public Relations, or a related field is preferred.
• 3-5 years of progressive marketing experience is preferred. Supervisory or management experience is required.
• Experience managing digital marketing campaigns and social media platforms.
• Strong written and verbal communication skills.
• Proficiency with Microsoft Office Suite, Adobe Creative Suite, Canva, or similar design software.
• Experience with website content management systems and email marketing platforms.
• Strong organizational, analytical, and project management skills.
• Ability to manage multiple projects and deadlines simultaneously.
• Experience in hospitality, event management, entertainment, tourism, or venue marketing preferred.
• Graphic design and photography experience.
• Google Analytics and Search Engine Optimization (SEO) experience.
• Experience with customer relationship management (CRM) software.