Marketing Manager

At Notpla, we’re at the forefront of sustainable innovation, creating natural alternatives to single use plastic packaging that are carefully engineered to help build a healthier planet. Founded on the belief that nature is our North Star, we’re an innovative, action oriented scale up developing and manufacturing uncompromisingly natural packaging solutions from seaweed and plants.

We are looking for a creative, digitally savvy and highly organised Marketing Manager to join our Marketing & Communications team. This is a hands on, creative role with a strong focus on storytelling, content creation, social and digital marketing, integrated campaign execution and exceptional project management.

Working closely with our Head of Marketing, in house creative team and commercial colleagues, you'll conceive, create and deliver campaigns that build brand awareness, engage our audiences and support commercial growth. You'll be a confident doer and maker: developing content yourself, as well as collaborating with designers and partners, and taking projects from initial idea through execution and measurement.

Our office first working culture promotes a dynamic and collaborative atmosphere while maximising productivity. We’re a social business with regular clubs and events, and we’re proud of how our diverse, mission driven community works together to make plastic disappear.

We're particularly excited by someone who has already put AI to work in a practical marketing setting, whether by improving content workflows, building automations, streamlining research or introducing more effective systems. You'll be curious, experimental and able to show the impact of what you've implemented.

To succeed, you'll combine creative thinking with meticulous organisation, commercial awareness and a proactive, solutions focused approach. You'll be comfortable managing several work streams at once and confident taking responsibility for outcomes.

Key Responsibilities

Campaign Planning  & Project Management

• Own the creative development and hands on execution of integrated marketing campaigns, from initial ideas, copy and content creation through production, rollout, optimisation and reporting.

• Build and maintain campaign plans, timelines, budgets, project trackers and clear deliverables across simultaneous work streams.

• Create campaign concepts, messaging and content for product launches, customer initiatives and brand campaigns, including sales enablement and partner activation.

• Produce marketing copy and practical campaign assets independently, while briefing and coordinating designers, sales teams, agencies and suppliers where specialist support is needed.

• Identify risks early, solve problems proactively and communicate progress clearly to stakeholders.

Social Media & Digital Marketing

• Own and evolve the organic social media calendar, particularly LinkedIn and Instagram, with a clear understanding of each channel’s audience and role.

• Lead compelling brand storytelling across channels: independently conceive, write, create, edit and publish engaging social content, including short form video, photography, graphics and copy, that brings Notpla’s products, people and partnerships to life.

• Shoot and edit simple social first video and visual content, adapt creative assets for different platforms, and coordinate paid digital campaigns, email marketing and lead generation activity with commercial teams. 

• Monitor performance, test formats and messaging, and use insights to improve reach, engagement and conversion.

Events & Trade Shows

• Own and coordinate Notpla’s annual calendar of external trade shows, exhibitions and industry events, managing bookings, logistics, budgets and key deadlines.

• Plan and prepare event materials and sales team kits, ensuring everything from product samples and sales collateral to exhibition equipment is organised, on brand and ready for use.

• Coordinate the production and delivery of promotional assets, including signage, displays, printed materials, merchandise and other event specific marketing collateral.

• Lead the planning and project management of Notpla owned events, from concept and invitations through to supplier coordination, guest registration, on the day delivery and post event follow up. Experience with event management platforms such as Eventbrite is a plus.

• Work closely with commercial teams to maximise event opportunities, support lead generation and ensure effective follow up and measurement of event success.

Website & Content Marketing

• Manage timely updates to website product pages, campaign landing pages, case studies, blogs and news content. 

• Translate technical materials innovation and sustainability topics into accessible, distinctive stories, writing clear and engaging copy for customers and partners.

• Support SEO, content optimisation and website performance improvements.

• Coordinate case studies, photography, video and other campaign assets, maintaining consistent brand standards.

AI, Innovation & Marketing Systems

• Use AI confidently and responsibly across content, research, campaign planning, reporting and marketing operations.

• Proactively design, test and implement new AI enabled workflows, automations and systems that improve team efficiency and output.

• Share learnings, document repeatable processes and help build scalable templates, asset libraries and reporting frameworks.

• Support CRM, marketing analytics, campaign tracking and continuous improvement of digital tools.

Brand, Partnerships & Commercial Marketing

• Work closely with Sales to create customer facing campaigns, product collateral, lead generation assets and targeted communications. 

• Turn customer success stories, partner collaborations and product adoption into marketing opportunities.

• Support advocacy, ambassador and community programmes where relevant.

• Contribute to events, exhibitions, launches and other brand activations as required.

Qualifications & Experience

Essential

• Proven marketing experience, typically around 3–5 years, or equivalent demonstrable capability; we value results and skills over a fixed number of years.

• Excellent project management skills and evidence of delivering multiple campaigns with competing deadlines and stakeholders.

• Strong hands on social media and digital marketing experience, including content planning, publishing, optimisation and performance reporting.

• Experience conceiving, creating, executing and evaluating integrated marketing campaigns, with evidence of hands on delivery.

• Excellent copywriting, content creation and brand storytelling skills, with strong creative judgement and the ability to turn ideas into finished assets.

• Confident in creating content independently, including basic filming, short form video editing and social first visual production, as well as briefing designers and external partners when needed.

• Demonstrable practical use of AI in marketing, with examples of workflows, systems or automations you have implemented or improved.

• Working knowledge of website content management, digital analytics and marketing tools.

• Commercial awareness, initiative, attention to detail and the ability to work independently in a fast moving environment.

Desirable

• Experience in a purpose led, sustainability focused or impact driven business.

• Startup or scale up experience, or exposure to foodservice, hospitality, FMCG, packaging or materials innovation.

• Experience with ambassadors, advocacy or community programmes.

• Experience coordinating trade shows, customer events or experiential activations.

• B2B lead generation, CRM and marketing automation experience, including platforms such as HubSpot.

Above all, we’re looking for a creative self starter and hands on maker who can turn strong ideas into compelling content and campaigns, combine creativity with delivery, embrace new technology and help build a brand making a meaningful difference.

£40,000 - £60,000 + EMI Share Options

Notpla is a family of regenerative packaging materials, made from seaweed and plants. Behind these products is a company of the same name, deeply committed to making the planet a healthier place. Winner of the prestigious Earthshot Prize, Notpla are famed for their innovative, scalable alternatives to plastic. These include the edible liquid bubbles - Ooho, their seaweed-coated food containers, single-use films and rigid materials. To date, their solutions have already replaced 16 million pieces of single-use plastic from entering our environment.

Notpla Limited takes inclusion and diversity seriously. It is important for us that we live by our values and our policies outline how – We work better together. Notpla is committed to encouraging equality, diversity and inclusion among our workforce, and eliminating unlawful discrimination.