Talent Brand Specialist

You speak fluent story. We have 2478 plot points you can work with. 

As our Talent Brand Story Partner, you’ll take on the exciting challenge of bringing Namecheap’s new parent brand to life across digital channels, both external and internal.  Your first challenge is to fully develop our parent brand identity as an employer brand. You will lead the effort to refine our current EVP and find authentic and energising expressions of our talent brand identity through story telling and brand building.

You will spawn ideas, hunt for fellow Namecheap storytellers, weave inspiring narratives, and create vibrant digital content that glows up our company’s reputation as an employer of choice. You will apply strong project management and stakeholder collaboration skills to a complex landscape. You’ll work magic in multiple communication channels, showcasing our workplace culture to potential job seekers.  Just as importantly, you will help our own people stay connected to the essence of who we are and what we stand for.

Location & Time Zone: 100% remote as long as you’re within the range of Central European Time (CET) - Eastern Standard Time (EST) zone.

Reporting to: Director of Internal Communications.

Tools: Claude, ClickUp, G-Suite, Iterable, LinkedIn, Canva.

Your team:  

• 11 people in the Internal Communications Team (1 Director, 5 Internal Comms Specialists, 2 Brand Designers, 3 Operations Specialists, and YOU!)

• Your extended team: Global Talent Acquisition, People Team, Brand Design, Content, Creative Lab, Social Media, and ~2500 globally dispersed teammates at Namecheap

Interview Process: 4 stages over 3-4 weeks -> 45-minute recruiter conversation -> 1-hour Hiring Manager interview -> Home task assignment -> 1-hour panel/stakeholder interview

Your Impact

• Share the real stories behind our people, illuminating what it means and what it feels like to be part of our journey.

• Craft an employer brand that inspires pride inside the company, and curiosity outside it.

• Create content and experiences that help candidates recognize Namecheap’s ambition and want to be part of our success pathway.

What You’ll Do

• Bring our culture and employer story to life across channels — from LinkedIn and Slack to our Employee Experience Platform. Focus on the stories behind the people, not the products. 

• Craft content that helps people see themselves here — from authentic social posts to a career page that reflects who we really are.

• Shape smart, audience-specific strategies that connect with different generations, roles, and industries in ways that feel personal and real.

• Partner closely with Talent Acquisition, Marketing, and Comms to keep every message true to our culture, values, and EVP — and to the people who make it all happen.

• What’s out of scope:  This role is NOT about customer/product-oriented marketing communications.

Your Success Factors

• Enhanced employee advocacy and internal engagement

• Measurable growth in employer brand awareness and engagement in target markets 

• Alignment between People/Talent Acquisition strategy and communication content

What you’ll bring

• A storyteller’s instinct — you know how to capture what makes a company tick and turn it into content people actually feel

• A creative mind that turns everyday moments into memorable brand stories and project-manages them into successful completion

• Energy to keep pace with org-wide adoption of AI-first thinking 

• Experience building a brand voice across social channels (especially LinkedIn) that attracts talent and sparks pride inside the company

• Strong writing and editing chops, with a flair for visuals, video, and storytelling that connect

• Strategic thinking that links creativity to business goals — and measure what matters

• Strong collaboration and  partnering with the People Team, talent, and business leaders to bring our culture to life

• Ability to juggle projects, deadlines, and details without losing your way

• A Bachelor’s in Marketing, Communications, HR, or a related field

• 5+ years crafting content or managing social media for a brand or employer

• A portfolio that shows your voice, creativity, and ability to make people care

• A native-level and creative mastery of the English language

What’s in it for you

• Be a part of Namecheap’s new chapter of growth.

• Express your creativity and forge the way with a new employer brand identity.

• Embrace a fully remote lifestyle with flexibility and autonomy.

• Collaborate in a culture built on truth, trust, and transparency.

• Recharge with generous vacation policies.

Are we describing your dream job? 

Let’s talk.