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Global Social Content Manager

Mars | Fast-moving consumer goods (FMCG)
1h 11m ago
On-site
Full Time
IC
United Kingdom

Job Description:

Job Title: Global Social Content Manager (T2)

Location: Paddington


We’re looking for a Global Social Content Manager to serve as the central delivery lead for social content within our Global Brand Experience (BX) team. As we accelerate our ambition to build world-class, culturally resonant, and digitally led brand experiences, you will help take our iconic household brands (including Ben’s Original™ and Dolmio™) into a new era of digital connection and community building. Reporting directly to the Global Brand Experience Senior Director (with a dotted line to the Global Content Director), you will own content execution, community management, and the operational "how." This is a highly collaborative, hands-on role designed for an agile, detail-oriented social specialist who knows how to run a high-volume, "earned-first" content engine, close publishing cadence gaps, and build active, highly engaged online communities.

What are we looking for?

  • Highly engaged social brand builder, that has their finger on the pulse of culture.
  • Hands-On Experience of managing active, high-volume social channels for a major consumer brand (FMCG/CPG) or at a top-tier digital/social 1st creative agency.
  • Deep, expert-level understanding of modern social platforms (TikTok, META, Pinterest) and hands-on experience with enterprise suites (specifically Sprinklr and FIT testing).
  • Proven track record of running community management pipelines, executing real-time brand commentary, and driving organic engagement.
  • Excellent organization skills to manage agency deliverable schedules, content calendars, influencer/creator vetting, and cross-functional asset approval pipelines.
  • Ability to pull clean, accurate data, recognize performance trends, and translate metrics into clear, visual reporting dashboards.

What will be your key responsibilities?

Social Strategy Deployment & Hub Operations

  • Help shape and deliver a best-in-class social strategy, transforming how our brands engage with consumers across social platforms.
  • Operationalise the global social strategy into scalable, practical playbooks, toolkits, and ways of working for global and regional teams.
  • Launch and scale our Social Hub model across brands and regions, embedding consistent social operating processes and standards.
  • Support Regional leads, with reactive content requirements, efficiently and effectively.

Social Activation & Campaign Delivery

  • Lead end-to-end campaign delivery, day-to-day agency management, in-flight optimization, publishing schedules, and multi-market content calendars.
  • Drive influencer and creator campaign governance while building active, highly engaged, and responsive online communities.

Governance, Risk & Brand Stewardship

  • Guard global social governance, ensuring adherence to brand strategy, tone of voice, responsible marketing, and regulatory requirements.
  • Partner closely with Legal, Consumer Care, and Corporate Affairs to manage compliance and brand escalation protocols across markets.
  • Lead agency content social reviews, i.e.  “Walk the wall”, Annual Planning, North Star workshops, Brand Day.

Measurement, Analytics & Partnerships

  • Lead social reporting dashboards, benchmarks, and optimization cycles to translate engagement data into actionable creative recommendations.
  • Manage social agency partnerships daily, support JBP relationships with social platform partners, and share emerging trends and innovations.

What can you expect from Mars?

  • Work with diverse and talented Associates, all guided by the Five Principles.
  • Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.
  • Best-in-class learning and development support from day one, including access to our in-house Mars University.
  • An industry competitive salary and benefits package, including company bonus.

Required Skills

tiktokmeta

Required Languages

🇬🇧 English

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1h 11m ago

Global Social Content Manager

Mars·Fast-moving consumer goods (FMCG)
tiktokmeta
🏢On-site
|United Kingdom
Social Media / Community
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