Position:
Marketing Manager, DTC E-commerce (Brand and Conversion)
Company:
Liveteq
Compensation:
$3500
Location:
Worldwide
Employment type:
Fulltime
Work Arrangement:
Full Remote
Short Summary:
We're a US skincare brand selling through our own Shopify store and TikTok Shop, both in the US and internationally. You will own the brand's messaging and sales performance.
Responsibilities:
- Write copy for product pages, landing pages, TikTok Shop listings, email sequences, video scripts, and hooks.
- Own the message, positioning, mechanism story, and claims.
- Direct vendors including designers, video editors, and email agencies.
- Identify issues through reviews, surveys, and session recordings; hypothesize and test solutions.
- Work on offers including bundles, kits, subscriptions, and post-purchase upsells.
- Focus on conversion rates, average order value, and repeat purchases.
Requirement:
- Experience writing copy for consumer products, preferably physical products.
- E-commerce background (Shopify, Amazon, TikTok Shop, etc.).
- Strong English skills (C1+) for US consumer writing.
- Ability to copywrite landing pages independently.
- Willingness to be measured on performance metrics.
- Nice to have: experience in beauty, skincare, or personal care, and knowledge of direct-response marketing.
Benefits:
- Paid test task (about 4 hours, must not be AI written).
- No lengthy interview process; short call followed by the test and offer.