Demand Generation Manager

livekit | Software infrastructure and artificial intelligence

11d 15h ago

Remote In-Country

Full Time

United States of America

About LiveKit

LiveKit is building the infrastructure layer for the voice-driven era of computing. Our platform gives developers everything they need to build, test, deploy, scale, and observe agents in production. Founded in 2021, LiveKit powers voice AI applications for OpenAI, xAI, Salesforce, Coursera, Spotify, and thousands of others, collectively facilitating billions of calls each year.

About You

You'll be building the demand gen function from a real foundation, not patching around one, with a sales org that actually wants what you're building.

You'll thrive as a Demand Generation Manager if you:

are obsessed with making the best product for our customers
are known as the go-to person for tackling tough problems
work hard and can build and ship fast
are focused on polish, detail and quality
are a fast learner, frequently picking up new tools and skills

The best way to impress us is with thoughtful ways you'd implement LiveKit, and potentially tinkering with it 😊

What You'll Do

Design, launch, and own always-on demand gen campaigns (paid, email nurture, content syndication) that keep pace with a rapidly growing sales team's pipeline needs
Build and manage the campaign calendar and reporting cadence, giving sales and marketing leadership a clear view of MQL/SQL flow
Partner directly with sales leadership and reps to align campaigns to territory and segment expansion, so new hires ramp with pipeline in hand
Manage lead scoring, routing, and attribution so we can show — not just claim — what's working
Run experiments across channels (paid social, paid search, webinars, retargeting, ABM) and double down on what generates pipeline, not just clicks

Who You Are

4+ years running demand generation or growth marketing campaigns end-to-end in B2B SaaS
Hands-on experience with paid, email, and content-driven campaigns. You've built and run these yourself, not just briefed an agency
Comfortable partnering closely with a fast-growing sales and SDR team, adjusting to what they actually need, and developing integrated campaigns that heavily involve collaboration with sales
Strong command of marketing automation and attribution tooling (HubSpot, Marketo, Salesforce, or similar)
Data-driven — you can tie a campaign to a number sales actually cares about
Ability to troubleshoot and problem-solve on the fly
Experience working on field events, driving attendance, follow-ups, and promotion

Nice to Have

Experience marketing to developers or technical buyers
Experience scaling a demand gen function alongside a rapidly growing sales team
ABM experience
Some familiarity with voice AI, real-time infrastructure, or WebRTC — or the willingness to nerd out and learn fast

Our Commitment to You

An opportunity to build something truly impactful to the world
Contribute to open source alongside world-class engineers
Competitive salary and equity package
Health, dental, and vision benefits
Flexible vacation policy

Required Skills

hubspotmarketosalesforce

Required Languages

🇬🇧 English

About LiveKit

About You

You'll be building the demand gen function from a real foundation, not patching around one, with a sales org that actually wants what you're building.

You'll thrive as a Demand Generation Manager if you:

are obsessed with making the best product for our customers

are known as the go-to person for tackling tough problems

work hard and can build and ship fast

are focused on polish, detail and quality

are a fast learner, frequently picking up new tools and skills

The best way to impress us is with thoughtful ways you'd implement LiveKit, and potentially tinkering with it 😊

What You'll Do

Design, launch, and own always-on demand gen campaigns (paid, email nurture, content syndication) that keep pace with a rapidly growing sales team's pipeline needs

Build and manage the campaign calendar and reporting cadence, giving sales and marketing leadership a clear view of MQL/SQL flow

Partner directly with sales leadership and reps to align campaigns to territory and segment expansion, so new hires ramp with pipeline in hand

Manage lead scoring, routing, and attribution so we can show — not just claim — what's working

Run experiments across channels (paid social, paid search, webinars, retargeting, ABM) and double down on what generates pipeline, not just clicks

Who You Are

4+ years running demand generation or growth marketing campaigns end-to-end in B2B SaaS

Hands-on experience with paid, email, and content-driven campaigns. You've built and run these yourself, not just briefed an agency

Comfortable partnering closely with a fast-growing sales and SDR team, adjusting to what they actually need, and developing integrated campaigns that heavily involve collaboration with sales

Strong command of marketing automation and attribution tooling (HubSpot, Marketo, Salesforce, or similar)

Data-driven — you can tie a campaign to a number sales actually cares about

Ability to troubleshoot and problem-solve on the fly

Experience working on field events, driving attendance, follow-ups, and promotion