Associate Graphic Designer
Since its founding over 80 years ago, Krispy Kreme’s focus has remained the same - making fresh, premium quality doughnuts inspired by their founder’s original recipe. The brand’s iconic Hot Light lets guests know when doughnuts are being made fresh in shop so they can enjoy hot doughnuts fresh off the line. To make Krispy Kreme’s in-shop experience even sweeter, many shops across the globe feature the brands one-of-a-kind doughnut theatre, an immersive, interactive experience through which guests can see Krispy Kreme’s melt-in-your-mouth doughnuts being made right before their eyes.
The Associate Graphic Designer is passionate about not only creative design, but also how design and technology work together to strengthen the consumer experience with the Krispy Kreme brand. As such, this person is truly a dual-brained individual, facilitating creative initiatives with technical skill and attention to detail. This role is critical to the marketing creative team, supporting brand owners by transforming brand creative vision and strategy into engaging digital and print content. They are proactive, results-oriented, and has strong organizational skills to best manage multiple tasks, shift priorities and work under tight timelines while producing quality creative
A TASTE OF WHAT YOU WILL BE DOING:
- Supports creative services department with the production of a variety of high-quality deliverables across a diverse range of print (POP and Menu) and digital mediums (web, social, app, email)
- Ensures designs meet business and marketing objectives as stated within the creative project brief.
- Ensures designs are completed to a high standard of accuracy and design excellence.
- Effectively completes a steady flow of projects for a variety of internal clients including Brand Development, Store Design, Franchise partners, Training, etc.
- Troubleshoots production issues, as well as suggests and implement solutions
- Utilizes technical experience for file preparation, collection and final review of files going to press or online/digital usage
- Maintains brand standards, ensuring that all materials/content developed and implemented are consistent with the brand aesthetic, photography and voice
- Attends creative meetings and presents creative materials as needed
- Keeps current on technology and marketing trends in digital spaces with a solid understanding of the process and principles of user-centered design
- Identifies opportunities for integration of national promotions in digital/social channels, as well as opportunities beyond the support of promotions and occasions that may live solely in those channels
YOUR RECIPE FOR SUCCESS:
- Formal training in Graphic/Interactive/Digital Design (or other design-related field) or a minimum of 1-2 years recent experience
- Expert in Adobe Creative suite (Photoshop, Illustrator and InDesign)
- Highly organized, and an expert in time management
- Demonstrated ability to balance design aesthetics with technical platform capabilities, limitations, and other constraints
- Knowledge of print processes (lithography, flexography, wide-format digital) preferred
- Strong attention to detail with a keen eye for design; knowledge and experience of typography, color theory, photography, and video production desired
- Self-motivated with an innovative, can-do spirit, always ready to learn
- Excels in a highly collaborative environment
- Very adaptable with the ability to exercise patience and professionalism throughout the creative development and approval process
- Knowledge of Microsoft Office and PowerPoint
*Ability to efficiently work in a hybrid (remote and in-office) environment*
Krispy Kreme is an iconic, global brand that has offered the highest-quality doughnuts and great-tasting coffee since it was founded in 1937. Today, Krispy Kreme operates as a public company traded under the ticker symbol, DNUT, on the Nasdaq Global Select Market. Krispy Kreme’s over 1,600 shops can be found in 33 countries across the globe. Of these locations, the brand owns and operates 307 shops in the United States and Canada, 239 in Mexico, 125 in the UK and Ireland, 52 in Japan, and 38 in Australia and New Zealand, with the remaining locations run by franchise partners largely in the international market. In addition, Krispy Kreme doughnuts can be found in approximately 12,000 grocery, convenience, and mass merchant stores in the U.S.
Required Skills
Required Languages
🇬🇧 English