Key Account Manager

This role is for one of Weekday’s clients
Salary range: Rs 400000 - Rs 650000 (ie INR 4 - 6.5 LPA)

Min Experience: 3+ years
Location: Goa, India
JobType: full-time

• We are looking for an experienced and result-oriented Key Accounts Manager to manage and grow the brand's presence across the Goa market.
• The role will involve managing and developing key retail and hospitality accounts, including hotels, restaurants, cafés, retail outlets, and other strategic customers.
• This is a highly field-oriented position requiring strong skills in key account management, business development, relationship management, sales, negotiation, and market execution.
• The ideal candidate should have a strong understanding of the Goa retail and hospitality market and be capable of acquiring new accounts while growing business from existing customers.

Key Responsibilities

Key Account Management

- Manage and grow key accounts across the Goa market.
- Develop and maintain strong relationships with hotels, restaurants, cafés, retailers, and other strategic accounts.
- Understand individual account requirements and develop strategies to increase business.
- Identify opportunities for account expansion and revenue growth.
- Ensure regular engagement and follow-up with key customers.

Business Development & New Account Acquisition

- Identify and acquire new key accounts and retail partners across Goa.
- Prospect and approach potential hotels, restaurants, cafés, retail stores, and other relevant outlets.
- Present the brand and products to prospective customers and convert opportunities into active accounts.
- Build a strong pipeline of new business opportunities.
- Expand the brand's distribution and market presence.

Sales & Distribution

- Drive sales and distribution across assigned accounts.
- Ensure product availability and consistent ordering across customer locations.
- Identify opportunities to increase sales within existing accounts through additional SKUs, increased order volumes, and wider product placement.
- Achieve assigned sales and business targets.
- Monitor account-wise sales performance and take corrective actions wherever required.

Market & Field Execution

- Conduct regular market visits and client meetings across Goa.
- Ensure strong product visibility and brand presence at customer locations.
- Monitor stock availability and coordinate for timely replenishment.
- Identify gaps in distribution, availability, and visibility.
- Stay updated on competitor activities, pricing, promotions, and market trends.

Client Relationship Management

- Build and maintain long-term relationships with decision-makers and key stakeholders.
- Understand customer needs and provide appropriate solutions.
- Handle customer queries and ensure timely resolution of service-related issues.
- Maintain regular communication with key accounts.
- Collect and share customer feedback to improve market execution and customer satisfaction.

Commercial & Account Management

- Negotiate commercial terms with customers within approved guidelines.
- Execute account-level sales and growth strategies.
- Monitor orders, billing, stock availability, and collections.
- Follow up on outstanding payments and ensure timely collections.
- Track account profitability and overall business performance where applicable.

Internal Coordination & Reporting

- Coordinate with internal teams to ensure timely order fulfilment and smooth customer service.
- Work closely with distribution and operations teams to maintain product availability.
- Prepare regular account, sales, market visit, and business development reports.
- Maintain accurate records of key accounts, orders, sales, collections, and customer interactions.
 

Must-have skills

Key Accounts, Fast-Moving Consumer Goods - FMCG, HORECA

Good-to-have skills

food and beverage, business development, Institutional Sales