Senior Digital Producer

Agency:

Carmichael Lynch

Job Function:

Digital Products

Job Subfunction:

Product Development

Job Description:

Role:

The senior digital producer leads website projects across the full project lifecycle, from initial scoping, business requirements gathering, and timeline development through execution and launch. This role drives projects forward by bridging creative vision and technical execution, ensuring alignment across teams, deliverables, timelines, and business objectives.

The senior digital producer brings sufficient technical acumen to guide website projects from discovery through launch and ongoing optimization. They partner closely with strategy, user experience design, creative, analytics, accessibility, quality assurance, and development teams to understand proposed solutions and communicate their technical feasibility, benefits, dependencies, risks, and tradeoffs. While this is not a development role, the Senior Digital Producer must be comfortable facilitating technical conversations, translating complex information for clients and nontechnical stakeholders, and helping teams make informed decisions.

This role is responsible for supporting business and process improvements by overseeing, leading, and mentoring of producers through effective planning, organizing, coordinating, and measuring project success in support of departmental and agency goals and objectives.

What You’ll Do:

• Partner with the team to lead scoping and planning projects of all sizes, understand and clearly communicate technical feasibility, solution benefits, dependencies, assumptions, and constraints to internal teams and project stakeholders.
• Facilitate collaboration among cross-functional teams, including strategy, user experience, creative, content, analytics, quality assurance, accessibility, and development.
• Lead the project through all phases in coordination with the project manager and in consistent alignment with the account team.
• Track and build project plans and documentation with Microsoft tools, Jira, Confluence and Workfront.
• Provide project status reports that proactively identify risks and solutions to Executive Producers and the Director of Digital Production related to project development, budget, and schedule.
• Research new platforms, business tools, opportunities, and partnerships to help solve client and agency needs.
• Partner and collaborate with third party vendor and partners.
• Maintain working knowledge of modern website platforms, content management systems, APIs and integrations, analytics and tagging, consent management, accessibility, responsive design, SEO/GEO, and web performance considerations.

You could be a good fit if you:

• Have strong attention to detail, strategic thinking skills, and a results-driven mindset.
• Thrive in a collaborative environment and bring a positive attitude to your work.
• Are highly organized and able to manage multiple projects and competing priorities simultaneously.
• Are proactive, self-motivated, and manage responsibilities effectively with limited supervision.
• Are flexible and able to pivot quickly as project needs and circumstances evolve.

Qualifications/Traits:

• 3+ years of digital production experience, preferably in an agency or creative setting, or 6+ years of experience in digital production or project management, including responsibility for complex website or platform initiatives in a digital marketing non-agency setting.
• Adobe Experience Manager authoring experience, with familiarity using components, page templates, digital assets, workflows, and publishing processes.
• Familiarity with release management, user acceptance testing, regression testing, and post-launch stabilization.
• Familiar with analytics and digital media best practices.
• Be able to communicate and translate technical terminology to non-digital stakeholders effectively.





The salary range for this position is listed below. Where an employee or prospective employee is paid within this range will depend on a variety of factors, including but not limited to budget, relevant experience, qualifications, and tenure in similar roles. Consideration may also be given to internal salary data for current or former employees in the same or similar positions.

Salary Range: $90,000 - 105,000 annually

To the extent permissible by local law, Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.

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