Automotive B2B Sales Representative

Wagonmaster Group is seeking an Automotive B2B Sales Representative to grow business throughout the Lower Mainland by developing relationships with independent automotive repair shops.

This position is ideal for someone with proven B2B sales experience or extensive experience in the automotive maintenance industry who is looking to build a long-term sales career.

Success in this role comes from building strong customer relationships, managing a defined territory, identifying new business opportunities, and consistently executing the sales process. This is not a retail sales position.

Why Join Wagonmaster?

• Join an established and growing Canadian company serving the automotive aftermarket.
• Manage and grow your own sales territory.
• Receive comprehensive product training and ongoing support.
• Earn uncapped commission while building long-term customer relationships.
• Opportunity for long-term career growth within the organization.

Key Responsibilities

Territory & Business Development

• Manage and grow a defined territory of independent automotive repair shops.
• Prospect, qualify, and develop new business opportunities.
• Maintain and expand existing customer accounts.
• Manage the complete sales cycle from initial contact through closing.
• Achieve territory sales and growth objectives.

Account Management & Customer Relationships

• Build strong relationships with shop owners, service managers, service advisors, technicians, and parts personnel.
• Train customers on Wagonmaster automotive fluid products and services.
• Identify opportunities for equipment installations and program implementation.
• Resolve customer concerns while protecting and growing existing business.

Sales Strategy & Execution

• Develop and execute territory sales plans aligned with company objectives.
• Monitor competitive activity and identify growth opportunities.
• Maintain an accurate sales pipeline using CRM software.
• Consistently meet or exceed sales targets.

Reporting & Collaboration

• Report directly to the Business Development Director.
• Maintain accurate CRM records, mileage, expense reports, and customer activity.
• Collaborate with warehouse, delivery, and internal support teams.
• Participate in sales meetings and share market feedback and best practices.

Required Qualifications

• Automotive maintenance industry experience or proven B2B sales success preferred.
• Experience managing multiple customer accounts within a sales territory.
• Valid driver's license with a satisfactory driving record.
• Strong written and verbal English communication skills.
• Proficiency with Microsoft Office and CRM software.

Strong Assets

• Experience selling to independent automotive repair shops.
• Previous outside sales experience.
• Knowledge of automotive lubricants, chemicals, shop equipment, or aftermarket products.
• Existing relationships within the Lower Mainland automotive industry.

Skills That Matter

• Self-motivated and results-driven.
• Excellent relationship-building and negotiation skills.
• Strong organizational and time management abilities.
• Commercially minded with solid problem-solving skills.
• Professional, dependable, and accountable.
• Able to work independently while contributing to a collaborative team.

Working Conditions

• Combination of office, customer site, and field-based work.
• Regular travel throughout the Lower Mainland.
• Occasional domestic or international travel for training or meetings.
• Occasional lifting of up to 30 lbs.

Hiring Process Transparency

We use structured application review methods. Artificial intelligence tools are not used to screen or assess candidates.

Equal Opportunity Employer

We are an equal opportunity employer and welcome applications from all qualified candidates. Employment decisions are made without regard to race, colour, religion, sex, sexual orientation, gender identity or expression, age, national or ethnic origin, disability, veteran status, or any other characteristic protected under applicable law.

Annual OTE $90,000