Marketing Manager

The Marketing Manager is responsible for developing and executing marketing strategy for the INDEVCO Building Products division and its portfolio of high-performance building-envelope solutions, including Barricade® weather-resistant barriers, roofing underlayments, structural sheathing, flashing tapes, and insulation products. The role advances the division’s growth objectives by building brand awareness, generating demand, and strengthening engagement with distributors, dealers, contractors, builders, architects, and other industry stakeholders. Working closely with Sales, Product Development, Operations, Technical, Customer Service, and business leadership, the Marketing Manager translates market insights into integrated campaigns, product-launch plans, sales tools, digital programs, and channel initiatives. The role requires strong knowledge of building products or construction markets, disciplined project execution, analytical decision-making, and the ability to connect marketing activity with measurable commercial results.