Marketing Coordinator

For A Better You
At iHerb, we believe that living a healthy and balanced life should be easy and accessible to everyone. As a team member, we’ll empower you to live this promise each day as you make a truly global impact in your career. 
We constantly strive for innovation, while transforming and improving the online shopping experience for our customers. We believe that individually we are incredible, but when we come together, our growth is infinite. In an industry that is constantly evolving, we are on a mission to make an impact on the global market, and the individual and collaborative efforts of our people are paramount to helping us succeed.
Whether you work in one of our logistics centers, technology hubs, corporate offices or even from home, your role at iHerb will take you beyond what’s expected, turning challenge into change. If you're ready for it, we want you to join our team. Get started now.

Job Summary:

The Marketing Coordinator for the MENA region supports the expansion of iHerb’s local presence by building influencer partnerships, managing brand social media channels, analyzing regional product trends, and coordinating operational projects across the Middle East and North Africa. We’re looking for a self-driven, highly ambitious professional with a drive for continuous business improvement. This role is based in Dubai with a hybrid work mode.

Job Expectations:

1. Social Media Management & Content Scheduling

• Quarterly Planning: Develop and maintain a quarterly content calendar aligned with brand strategies and campaign goals.
• Content Creation: Conceptualize, draft, and polish engaging visual and text copy for all social media channels.
• Publishing & Scheduling: Manage day-to-day content publishing using scheduling tools to ensure consistent delivery.
• Agency Coordination: Serve as the primary Point of Contact (POC) for external marketing and creative agencies.
• Analytics & Reporting: Track performance metrics and deliver routine performance reports with actionable takeaways.

2.  Community Management 

• Monitoring & Engagement: Actively monitor comments, direct messages, and brand mentions across all platforms
• Customer Care: Respond to user inquiries promptly while maintaining the brand’s voice and tone.
• Escalation Management: Identify and flag urgent community issues or risks to appropriate team leaders immediately.
• Strategic Insights: Gather and share qualitative audience insights and community feedback with the broader marketing team.

3. UGC & Reward Code Management 

• Creator Scouting: Identify, vet, and outreach to emerging content creators and influencers.
• Creator Coordination: Manage ongoing relationships, briefs, and content deliverables with creators.
• Content Management: Organize and curate User-Generated Content (UGC) for multi-channel usage.
• Performance Boosting: Partner with the performance marketing team to select and boost top-performing organic and UGC content.
• Reporting: Measure and report on creator campaign performance, ROI, and UGC engagement.

4. Operational & Affiliate Support 

• Code Mapping: Map and track affiliate reward codes across promotional channels.
• Payment Submissions: Manage and submit creator and partner payments through Partnerize.
• Financial Audits: Conduct monthly payment audits via Partnerize to ensure accuracy and timely disbursements.

The duties and responsibilities described above may provide only a partial description of this position. This is not an exhaustive list of all aspects of the job.  Other duties and responsibilities not outlined in this document may be added as necessary or desirable, with or without notice.

Knowledge, Skills and Abilities:

Required:

• Previous experience in a Marketing role, ideally in an ecommerce environment.
• Hands-on experience with TikTok, Meta platforms, content creation, or influencer marketing.
• Proficient experience with social media analytics, project management tools (Asana), and affiliate platforms (Partnerize).
• Bilingual fluency in both written and spoken Arabic and English.
• Proactively attempts to solve problems, research answers, and draft comprehensive solutions.
• Strong interpersonal and written/verbal communication skills.
• Good organizational and time management skills with a high degree of accuracy and attention to detail.
• Excellent organizational skills and the ability to multi-task effectively under tight deadlines.

Equipment Knowledge:

• Experience with Microsoft Office Suite (e.g., Word, Excel, PowerPoint, etc.)
• Experience with Google Business Suite (e.g., Gmail, Drive, Docs, Sheets, Forms. etc.) preferred
• Ability to use, copier, computer and other office-related equipment

Experience Requirements:

• Generally requires a minimum of two (2) years’ experience in Social Media Management, Community Management or Digital Marketing 

Education Requirements:

• Bachelor’s degree in Marketing, Visual Communication, Advertising, or a related field.

If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!

iHerb is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status. iHerb provides equal employment opportunities to all applicants for employment and prohibits discrimination and harassment.