Product Marketing Co-Op

Title: Product Marketing Co-Op Location: 125 High Street, Boston MA

Product Marketing Co-op Intern

POSITION OVERVIEW

The Product Marketing Co-op Intern will support the day-to-day creation and coordination of product marketing and sales enablement materials for IANS . This role will help produce weekly sales communications, update external-facing presentations and email campaigns, maintain collateral, and create resources that help sales teams communicate IANS offerings, events, and insights.

This position is well suited for someone who is organized, detail-oriented, comfortable writing and editing content, and interested in gaining hands-on experience in product marketing, sales enablement, communications, and project coordination.

Key Responsibilities

• Create and distribute weekly emails to sales teams, highlighting action items, upcoming campaigns, events, and newly available collateral.

• Build monthly client check-in decks used by Account Managers, including gathering content from internal teams, updating slides and speaker notes, linking resources, and coordinating reviews.

• Develop monthly campaign overviews that summarize upcoming marketing campaigns, audiences, resources, and sales opportunities.

• Create overviews for major campaigns and reports, including key insights, talk tracks, discovery questions, and email templates for sales teams.

• Support product and campaign launches by building and coordinating deliverables for marketing and sales.  

• Partner with Consulting and Professional Development teams to develop monthly campaigns, draft emails, and track campaign performance.

• Maintain and govern IANS collateral in a digital and physical library so sales and other teams can easily access the most current resources.

• Extract performance data from marketing platforms and use it to update shared analytics documents.

Candidate Profile

• Currently pursuing a degree in marketing, communications, business, or a related field.

• Strong writing, editing, and verbal communication skills.

• Highly organized and detail-oriented, with the ability to manage multiple assignments and deadlines.

• Comfortable collaborating with different teams and asking questions when additional context is needed.

• Ability to learn new platforms quickly.

• Comfortable using established templates and processes while taking ownership of assigned work.

• Interested in product marketing, sales enablement, cybersecurity, or B2B communications.

• Professional, dependable, responsive, and open to feedback.

What the Intern Will Gain

• Hands-on experience creating real sales enablement and marketing deliverables.

• Experience working in HubSpot, Salesforce, Outreach, SharePoint, Microsoft 365 and Claude.

• Exposure to campaign launches, client communications, event promotion, and content development.

• Opportunities to build writing, presentation, project management, and cross-functional collaboration skills.

• Experience using AI tools responsibly within professional marketing workflows.