Head of Commercial Enablement

GeneDx (Nasdaq: WGS) delivers personalized and actionable health insights to inform diagnosis, direct treatment, and improve drug discovery. The company is uniquely positioned to accelerate the use of genomic and large-scale clinical information to enable precision medicine as the standard of care. GeneDx is at the forefront of transforming healthcare through its industry-leading exome and genome testing and interpretation services, fueled by the world’s largest, rare disease data sets. For more information, please visit www.genedx.com.

Summary

The Head of Commercial Enablement role is centered on adoption of commercial strategy to drive alignment, efficiency, and effectiveness across all client-facing teams (sales, client success management, client services, etc.) by developing unified enablement strategies, content, tools, and metrics that support commercial goals and performance accountability.

Job Responsibilities

• Incorporate the broad commercial strategy and long-term vision into a unified commercial enablement approach across sales, client success management, and client services.
• Partner with commercial leadership to align enablement programs with business objectives and go-to-market strategy.
• Oversees the commercial training team ensuring onboarding, continuous learning, and skills development across all client-facing roles.
• Guide and integrate all enablement efforts across commercial training, learning, and development.
• Support product launches, market expansions, and strategic training campaigns with tailored enablement.
• Drive a culture of continuous improvement and accountability across all client-facing teams.
• Improve adoption and optimization of enablement platforms, CRMs, LMS, and knowledge tools.
• Partner with key cross functional stakeholders to ensure enablement team is informed of latest strategy, insights and customer analytics.
• Leverage technology and AI to drive meaningful efficiencies that enhance and scale team outputs
• Act as a hub between other cross-functional teams to ensure content, tools, and messaging are consistent and accessible.
• Identify performance gaps and implement strategies to increase quota attainment, reduce sales cycle, and improve win rates.
• Support sales process optimization, territory planning, and pipeline health initiatives.
• Ensure teams have easy access to relevant, up-to-date content (playbooks, enablement pages, battle cards).
• Drive feedback loops from customer-facing teams to inform and improve the development of enablement content and resources.
• Use insights to continuously evolve enablement programs and maximize impact.
• Define and report on commercial enablement KPIs.
• Work closely alongside the Director of Commercialization and Planning to ensure that launches are thoughtfully paired with strategic and thorough pull through efforts to maximize success of commercial objectives.

People Manager

• Yes; currently, the commercial training and sales enablement team reports to this role. This may change in the future.

Education, Experience, and Skills

• 8–12 years of experience in sales, sales enablement, or commercial operations in healthcare, diagnostics, or genetics.
• Proven track record in building enablement programs from the ground up and working with cross functional partners to reach business goals.
• Strong critical thinking, communication and project management skills
• Ability to evaluate and implement technology and innovation platforms that help scale team efficiencies and outputs
• Demonstrate a sound ability to analyze problems, anticipate consequences and eliminate obstacles to achieve commercial objectives
• Strong cross-functional leadership skills
• Ability to influence and build relationships across different functions resulting in deep partnership and collaboration
• Detail oriented, analytical and data driven

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