Director, GTM Strategy & Planning

Title: Director, GTM Strategy & Planning Location: United States

We're looking for a strategic leader to help shape how Edmentum's go-to-market organization plans, prioritizes, and grows. As Director of GTM Strategy & Planning, you'll serve as a trusted advisor to sales leadership, translating market insights, business priorities, and organizational goals into actionable strategies that drive growth. You'll combine strategic thinking with hands on execution to help our teams focus on the opportunities that matter most.

What You’ll Do

• Lead annual sales and customer success planning, including organizational design, territory strategy, quota setting, capacity planning, and compensation modeling.
• Advise sales leaders on go-to-market strategy by identifying market trends, business opportunities, and emerging risks, translating insights into actionable recommendations.
• Monitor industry, policy, and state-level funding trends and translate findings into strategic priorities that support sales growth and market expansion.
• Lead high-impact strategic initiatives that improve commercial effectiveness, accelerate growth, and support evolving go-to-market motions.
• Run the sales operating rhythm: Design and lead the cadence of business reviews and planning cycles that keep the organization aligned
• Set the rules of the road: Develop sales policies, rules of engagement, and territory and account assignment governance
• Lead change with confidence: Guide the sales organization through territory realignments, reorganizations, and new GTM motions
• Inspire and lead a high-performing team: Develop a talented group of strategy and operations professionals and cultivate a culture of ownership and impact
• Act as a strategic partner to Sales, Marketing, Customer Success, and Finance: Turn planning decisions into action through clear communication and strong cross-functional alignment

Who You Are

• You bring 8+ years of experience in sales strategy, go-to-market strategy, revenue operations, sales operations, management consulting, business operations, or related commercial strategy functions, including direct people leadership experience.
• You have led complex sales planning processes, including bookings targets, capacity planning, and territory design
• You have partnered directly with sales leaders and executive stakeholders to develop go-to-market strategies and drive business outcomes.
• You have built and run sales operating rhythms, policies, and governance that scale with the business
• You are equally comfortable developing strategy and rolling up your sleeves to execute against it.
• You have experience evaluating market dynamics, competitive trends, and business opportunities to inform strategic decisions.
• You have strong business and financial acumen and can connect planning decisions to commercial outcomes
• You have led teams through territory realignments, reorganizations, or other significant sales changes
• You are known for turning complex tradeoffs into clear, actionable recommendations for senior leaders
• You bring a track record of building and mentoring high performing teams in fast paced environments
• You have a collaborative mindset and thrive when working cross-functionally across Sales, Marketing, Customer Success, and Finance
• You are adaptable, curious, and energized by solving strategic problems in ambiguous or evolving situations
• You are willing to take on evolving responsibilities based on business needs.