Director of Marketing

We are looking for an ambitious, commercially driven Director of Marketing to lead strategic marketing initiatives and drive the next stage of growth at Dot Compliance.

Dot Compliance is an AI-powered, Salesforce-native eQMS platform serving the global Life Sciences industry, including Biopharma, Biotechnology, Medical Devices, and CROs.

This is a high-ownership leadership role for someone who knows how to turn business opportunities into impactful marketing initiatives. Rather than simply managing existing marketing activities, you will identify opportunities, develop new strategies and programs, bring the right people together, and lead initiatives from concept to execution.

You will work closely with the CEO, VP Marketing and senior stakeholders across Product, Sales, Business Development, and Customer Success to develop new ways to strengthen our market position, generate demand, accelerate growth, and establish Dot Compliance as a recognized leader in AI-powered quality management for Life Sciences.

The ideal candidate is a proactive builder who combines strategic thinking, creativity, commercial understanding, and the ability to get things done.

Key Responsibilities

Strategic Initiatives & Growth Programs

Opportunity Identification & Strategy

• Proactively identify new marketing opportunities, market gaps, and areas for business growth.
• Translate company objectives and commercial priorities into new marketing strategies and initiatives.
• Research emerging industry trends, customer needs, competitive movements, and new technologies to identify opportunities for differentiation.
• Challenge existing marketing approaches and continuously explore new ways to improve market reach, engagement, and business impact.

Building & Launching New Programs

• Conceptualize, develop, and launch new marketing programs, campaigns, and strategic initiatives from the ground up.
• Build clear strategies, execution plans, timelines, and success metrics for new initiatives.
• Explore innovative marketing approaches, channels, and engagement models that can expand our reach and generate new business opportunities.
• Take ownership of initiatives throughout their lifecycle, from initial idea and planning to launch, optimization, and scaling.
• Test new ideas and approaches, evaluate results, and turn successful experiments into repeatable marketing programs.

Cross-Functional Initiatives

• Lead strategic marketing projects involving multiple departments, including Product, Sales, Business Development, and Customer Success.
• Identify opportunities for collaboration across teams and translate them into actionable marketing initiatives.
• Drive projects forward, ensuring clear ownership, alignment, timelines, and execution.
• Bring together internal resources and external partners as needed to deliver complex initiatives.

Execution & Performance Management

• Take full ownership of assigned initiatives, ensuring they move from strategy to execution and deliver measurable results.
• Define clear objectives, KPIs, budgets, and success criteria for major projects.
• Monitor performance, identify challenges, and continuously optimize initiatives based on data and business outcomes.
• Manage multiple projects simultaneously, prioritizing resources and activities based on potential business impact.
• Regularly communicate progress, results, and recommendations to the VP Marketing and relevant stakeholders.

Innovation & Continuous Improvement

• Stay ahead of new marketing technologies, AI capabilities, industry developments, and emerging go-to-market approaches.
• Identify opportunities to leverage AI, automation, and new technologies to improve marketing effectiveness and create competitive advantages.
• Bring fresh ideas and unconventional thinking to the organization, challenging established practices when better opportunities exist.
• Establish a culture of experimentation, learning, and continuous improvement across marketing initiatives.

• Experience: 6+ years of marketing experience in global B2B SaaS or technology companies, including at least 3 years in a leadership or senior management role- A must
• Initiative Leadership: Proven track record of identifying opportunities, developing new initiatives, and successfully leading complex projects from concept to execution.
• Strategic & Commercial Thinking: Ability to understand business objectives, identify growth opportunities, and translate them into actionable marketing strategies with measurable results.
• Product Marketing: Strong experience in positioning, messaging, competitive differentiation, and go-to-market strategy for complex B2B technology products.
• Enterprise B2B: Understanding of enterprise sales cycles, multiple buying personas, and how marketing influences pipeline and revenue.
• Cross-Functional Leadership: Experience leading projects across multiple departments and influencing stakeholders without necessarily having direct authority over all involved teams.
• Creative Problem Solving: Ability to challenge conventional approaches, think outside the box, and develop new ways to engage markets and customers.
• Execution & Ownership: Strong project management skills and the ability to move initiatives forward independently, manage priorities, and deliver results
• Communication: Excellent storytelling, writing, and presentation skills, with the ability to influence senior stakeholders and communicate complex concepts clearly.

• Education: Bachelor's degree in Marketing, Business, Life Sciences, or a related field. An advanced degree (MBA, M.Sc.) is an advantage.
• Life Sciences: Experience or strong exposure to Life Sciences, Biopharma, Medical Devices, Clinical Research, or other regulated industries is strongly preferred.