Senior SEO Manager

Position:
Senior SEO Manager

Company:
Adobe

Location:
Brazil, Sao Paulo

Employment type:
Not Specified

Short Summary:
Adobe is looking for a Latam / Brazil SEO Manager to coordinate organic search initiatives for Adobe Acrobat content strategy, focusing on growth opportunities and content optimization.

Responsibilities:
- Develop and implement a content-focused SEO strategy for Adobe Acrobat to improve visibility and drive organic traffic growth.
- Undertake comprehensive keyword research and assess search intent using tools like SEMRush, Adobe Analytics, and Google Search Console.
- Identify and complete LLM/GEO optimizations for Acrobat content.
- Improve current content and develop new SEO-focused content aligned with customer requirements.
- Collaborate with content strategists, UX designers, and marketing teams to create SEO-friendly web experiences.
- Develop data-led hypotheses to refine content structure and optimize for long-term visibility.
- Analyze SEO performance, identify trends, and report on impact.
- Recognize emerging trends through search insights to guide content strategies.

Requirement:
- 7+ years of SEO experience, focusing on content strategy.
- Proficiency in SEO tools such as SEMRush and Google Search Console.
- Strong analytical skills with experience in SEO analytics.
- Experience producing SEO-conscious content with marketing and UX teams.
- Proficiency in Portuguese and English; knowledge of Spanish is beneficial.
- Ability to analyze keyword trends and report on core SEO metrics.
- Strong interpersonal and communication skills.
- Previous experience in content writing and editing is advantageous.

Benefits:
Not Specified