Director of Marketing

Position:
Director, Education Engagement Marketing

Company:
Adobe

Compensation:
The U.S. pay range for this position is $170,000 -- $320,000 annually.
In California, the pay range is $221,000 - $320,000.
In New York, the pay range is $221,000 - $320,000.
In Washington, the pay range is $198,000 - $286,650.

Location:
United States of America (San Francisco, Austin, San Jose, Seattle, New York)

Employment type:
Not specified

Work Arrangement:
Not specified

Short Summary:
We are seeking a strategic and execution-focused Director of Marketing to lead faculty engagement across the Education segment, supporting post-sale engagement through digital demand generation and specialized high-touch events.

Responsibilities:
- Define a full-funnel marketing strategy focusing on digital channels to drive awareness, engagement, and usage of Adobe tools.
- Partner with analytics teams to define success metrics and optimize performance.
- Deploy AI solutions to improve efficiencies within the team.
- Lead the development of education-specific use cases demonstrating the value of Adobe tools.
- Direct a team to craft and amplify customer examples and produce high-quality content.
- Collaborate across global and regional teams for consistent execution.
- Lead, mentor, and grow a high-performing marketing team.

Requirement:
- Over 10 years in marketing, with extensive experience in digital marketing or demand generation.
- Proven track record of driving product adoption and engagement, ideally in SaaS or subscription models.
- Experience leading and developing high-performing teams.
- Strong storytelling skills to translate complex products into clear value propositions.
- Experience applying AI tools to boost efficiencies in marketing.

Benefits:
Not specified