The Role
We are hiring a Co-Founder to give this brand its voice: a natural marketer and brand builder with a proven DTC track record, a deep feel for luxury and a genuine passion for health and longevity. The role centers on branding and online and offline marketing, owning brand and commercial end to end, and managing the day-to-day operations of the company. If you want to build the defining luxury name in longevity, from the first unboxing to the ten-thousandth subscriber, this role is yours.
Key Responsibilities
- Build the brand from day one: positioning, identity, storytelling that turns serious science into desire, and a customer experience worthy of a luxury house
- Drive go-to-market and DTC subscription growth across online and offline channels, with influencer, creator and community marketing at the core
- Be the public face of the brand with customers, partners and press
- Recruit and lead a lean, top-tier team with a KPI-driven culture
- A proven track record of academic and professional achievements
- Strong passion for health, wellness, self-optimisation and longevity
- The entrepreneurial drive to found your own company, with a hands-on attitude and the ability to work in an independent, structured and goal-oriented manner
- Familiarity with AI tools every day for research, building, writing and analysis, with workflows that let a small team ship like a big one
- Experience in building or scaling a DTC brand, with focus on branding and running influencer and creator marketing
- Strong command of DTC metrics: CAC, LTV, retention and subscription economics
- Exceptional taste and brand instinct, with a proven ability to sell luxury or premium products
Why consider this opportunity:
- The chance to define luxury longevity as a category and to build the Loro Piana of supplements
- Highly generous equity package in line with your experience
- Market related salary upon receiving Seed Funding
- Opportunity to lead a company with a credible path to a $100m+ outcome