Paid Search Manager

Position:
Paid Search Manager (B2B)

Company:
Wpromote

Compensation:
$74,000 - $90,000

Location:
United States

Employment type:
Full Time

Work Arrangement:
Remote

Short Summary:
We're seeking a Paid Search Manager to support strategy and execution across enterprise and mid-market accounts within Wpromote's growing B2B practice. This role will partner with senior team members to drive performance through thoughtful campaign management, optimization, and cross-functional collaboration.

Responsibilities:
- Serve as a trusted strategic partner to enterprise B2B clients by leading paid search strategy, performance optimization, and ongoing business planning.
- Own both strategy and execution by developing campaign architecture, optimization plans, testing roadmaps, and operational improvements.
- Manage sophisticated paid search account structures across Google Ads, Microsoft Ads, SA360, and other relevant platforms.
- Drive strategic planning, forecasting, budget management, testing initiatives, and performance optimization.
- Translate campaign performance and business insights into clear, actionable recommendations.
- Partner closely with Client Strategy, Analytics, Creative, SEO, and other teams to develop integrated marketing strategies.
- Identify opportunities for automation, operational efficiencies, audience expansion, and performance innovation.
- Maintain strong campaign health through proactive monitoring and optimization best practices.
- Participate in client meetings, performance reviews, and presentations while building strong client relationships.
- Stay current on search platform updates, AI-driven search innovations, and industry best practices.

Requirement:
- 1.5-3 years of experience managing paid search campaigns within an agency environment.
- Experience supporting B2B paid search programs across enterprise or mid-market clients preferred.
- Strong analytical skills with experience using GA4 and reporting platforms.
- Excellent organizational skills with the ability to manage multiple priorities.
- Strong verbal and written communication skills.
- Working knowledge of Google Workspace and Microsoft Excel.

Benefits:
- Remote-first culture
- Unlimited PTO
- Extended Holiday break (Winter)
- Flexible schedules
- 100% paid parental leave
- 401(k) matching
- Medical, Dental, Vision, Life, Pet Insurance
- Sponsored life insurance
- Short Term Disability insurance and additional voluntary insurance
- Annual Class Pass credits and more!