Business Development Representative

At Varicent, we’re not just transforming the Sales Performance Management (SPM) market—we’re redefining how organizations achieve revenue success. Our cutting-edge SaaS solutions empower revenue leaders globally to design smarter go-to-market strategies, maximize seller performance, and unlock untapped potential. Varicent stands at the forefront of innovation, celebrated as a market leader in the  2025 Forrester Wave Report for SPM ,  2023 Ventana Research Revenue Performance Management (RPM) Value Index ,  Gartner Peer Insights ,  2024 Gartner SPM Market Guide , and  G2.  Our solutions are trusted by a diverse range of global industry leaders like T-Mobile, ServiceNow, Wawanesa Bank, Shaw Industries, Moody's, Stryker and hundreds more. Here’s why you’ll thrive at Varicent:

• Innovate with Purpose: Build impactful solutions for customers worldwide.
• Join Excellence: Work in a diverse, collaborative, and innovative team.
• Shape the Future: Lead in redefining revenue optimization.
• Grow Together: Unlock your potential in a supportive environment.

Join us at Varicent—where your talent and ambition meet limitless opportunities for success!

Summary of the Role and Team

As an Associate Seller (Business Development Representative), you will join our North America or EMEA sales development team and focus on creating qualified pipeline opportunities within the insurance sector. Working closely with Regional Sales Managers, Marketing, and Sales teams, you will identify, engage, and qualify prospective customers through a multi-channel outreach approach.

In this role, you will leverage a combination of research, outbound prospecting, inbound lead follow-up, and AI-enabled sales tools to connect with key stakeholders, understand business challenges, and generate opportunities that support business growth.

What You Will Be Doing

• Generate qualified opportunities within insurance organizations through outbound prospecting and inbound lead follow-up

• Research target accounts, stakeholders, business priorities, and market trends to identify potential opportunities

• Engage prospective customers through phone, email, social selling, and other digital channels

• Conduct initial qualification conversations to understand business challenges and assess alignment with Varicent solutions

• Utilize qualification methodologies, such as MEDDICC, to evaluate and progress opportunities

• Partner with Regional Sales Managers and Marketing to align outreach strategies and pipeline development efforts

• Maintain accurate activity, account, and opportunity information within Salesforce and other sales engagement platforms

• Analyze outreach performance and continuously refine prospecting strategies based on results and feedback

What You Bring

• Fluency in both English and French, with strong written and verbal communication skills

• Experience in business development, sales development, inside sales, or a related SaaS sales environment

• Ability to build relationships and engage professionally with business stakeholders

• Experience meeting activity, pipeline, or meeting-generation goals

• Familiarity with CRM and sales engagement platforms such as Salesforce, Salesloft, LinkedIn Sales Navigator, or similar tools

• Ability to research accounts, identify business needs, and tailor outreach accordingly

• Interest in learning about the insurance industry, Sales Performance Management, Incentive Compensation, and Sales Planning solutions

• Ability to adapt, learn quickly, and work effectively in a collaborative, fast-paced environment

Success Outcomes

First 3 Months

• Complete onboarding and gain proficiency in Varicent's solutions, sales process, tools, and target market

• Demonstrate understanding of the insurance industry and key customer profiles

• Consistently execute prospecting activities across multiple channels

• Effectively manage inbound leads and maintain accurate CRM records

Within 6 Months

• Consistently generate qualified meetings and pipeline opportunities aligned with team goals

• Conduct effective discovery and qualification conversations with prospective customers

• Demonstrate proficiency in account research, stakeholder mapping, and opportunity qualification

• Collaborate effectively with Regional Sales Managers and Marketing to support pipeline growth

Within 12 Months

• Independently manage a territory-based prospecting strategy that generates a consistent pipeline of qualified opportunities

• Demonstrate strong qualification skills, including identifying business challenges, decision-makers, and next steps

• Continuously improve outreach effectiveness through data-driven adjustments and use of AI-enabled sales tools

• Establish credibility with prospects and internal stakeholders through professionalism, responsiveness, and consistent execution

For this role, the estimated annual base salary range is between £48,500.00 - £63,700.00 GBP. In addition to base salary, our compensation package may include bonuses, commissions for eligible sales roles, and a comprehensive benefits package. The actual base salary will vary based on factors including individual qualifications and market data, as objectively assessed during the interview process. 

This posting is for a existing vacancy. 

This hiring process utilizes artificial intelligence tools to assist in candidate screening and assessment. Our AI tools are designed to complement — not replace — human decision-making. 

Overview of Benefits: 

• Health & Wellness— Comprehensive medical, dental, and vision coverage tailored to your local needs 
• Time Off— PTO and public holidays to rest, recharge, and do what matters most 
• Volunteer Days— Dedicated time to give back and support the communities that matter to you 
• Ignite Days— Dedicated learning days to support continuous growth, skill development, and professional learning 
• Financial— Compensation that reflects your market and your value 
• Retirement— Retirement plans designed to help you build long-term financial security 
• Tuition Assistance— Invest in your growth with support for continuing education and professional development 
• Flexibility— Work where you thrive, with remote and hybrid options available across most regions 

Varicent is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. If you require accommodation at any time during the recruitment process please email accomodations@varicent.com Varicent is also committed to compliance with all fair employment practices regarding citizenship and immigration status. By applying for a position at Varicent and/or by using this portal, you declare and confirm that you have read and agree to our  Job Applicant Privacy Notice  and that the information provided by you as part of your application is true and complete and includes no misrepresentation or material omission of fact