Position:
Senior Strategic Clinical Marketing Manager (f/m/d)
Company:
Siemens
Location:
Germany, Erlangen
Employment type:
Full Time
Work Arrangement:
Hybrid
Short Summary:
Join Siemens Healthineers as a Senior Strategic Clinical Marketing Manager, focusing on Value Partnerships, Customer Impact, and Sales Enablement. Drive strategic marketing initiatives and develop impactful customer-facing content to support commercial success in healthcare.
Responsibilities:
- Lead strategic planning, development, implementation, and optimization of key marketing programs.
- Develop and execute global marketing strategies for various initiatives with a focus on customer outcomes.
- Create compelling customer-facing content, including value propositions and success stories.
- Translate clinical outcomes and customer experiences into engaging marketing narratives.
- Manage marketing launches, campaigns, and communication programs.
- Collaborate with clinical experts, customers, and stakeholders to drive awareness and adoption.
- Manage cross-functional projects and measure effectiveness.
Requirement:
- Bachelor's or Master's degree in Marketing, Business Administration, Healthcare Management, or related field.
- Extensive experience in strategic marketing and healthcare clinical marketing.
- Proven success in developing global marketing programs in complex organizations.
- Strong understanding of clinical workflows and healthcare markets.
- Excellent communication and presentation skills.
Benefits:
- Flexible working environment with opportunities for personal and professional growth.
- Mobile working options within Germany and from abroad under certain conditions.
- Join a leading global medical technology company with a culture that embraces diverse perspectives and innovation.