Position:
Field Marketing Manager
Company:
Extreme Networks
Location:
United Kingdom, Reading
Employment type:
Fulltime
Work Arrangement:
Remote
Short Summary:
Extreme Networks is seeking a strategic and experienced Field Marketing Manager to lead the marketing function for the direct and indirect GTM in the UKI, driving pipeline generation and accelerating sales cycles.
Responsibilities:
- Define and execute the field marketing strategy aligned with corporate objectives, marketing goals, and sales targets.
- Own end-to-end planning and execution of strategy and tactics.
- Build and refine a field marketing strategy based on rigorous ROI analysis and predictive analytics.
- Deliver measurable pipeline targets with accountability for conversion across segments and target accounts.
- Build strong relationships with key stakeholder organizations including Sales, Channel, and Marketing Services.
- Collaborate with product marketing and creative teams to develop value proposition messaging.
- Create and execute joint go-to-market strategies with key partners.
Requirement:
- Bachelor’s degree in Marketing, Business, or related field (MBA preferred).
- 7+ years scaling field marketing programs in fast-growing tech companies with direct pipeline accountability.
- Deep understanding of demand generation funnels and revenue operations in B2B environments.
- Proven ability to create innovative programs beyond traditional events.
- Strong partnership skills with sales leaders.
- Advanced proficiency in pipeline attribution and ROI optimization using Salesforce, Marketo, and other platforms.
- Exceptional written and verbal communication skills.
- Highly organized with the ability to prioritize and deliver results across multiple initiatives.
- 20%-25% domestic travel required.
Benefits:
- Inclusion is a core value, fostering an inclusive workplace.
- Encouragement for people from underrepresented groups to apply.
- Commitment to preventing discrimination and harassment in the workplace.