Associate Manager, Digital Marketing

About the Company

e.l.f. Beauty, Inc. stands with every eye, lip, face, paw and fin. Our deep commitment to clean, cruelty free beauty at an incredible value has fueled the success of our flagship brand e.l.f. Cosmetics since 2004 and driven our portfolio expansion. Today, our multi-brand portfolio includes e.l.f. Cosmetics, e.l.f. SKIN, Well People - clean beauty powered by plants, Naturium - high-performance, biocompatible, clinically-effective and accessible skin care, and our newest brand, rhode skin - developed by Hailey Rhode Bieber, a line of curated skincare essentials, formulated for a variety of skin types and needs with high performance ingredients, it’s a daily routine that nourishes your skin barrier over time

In our Fiscal year 26, we had net sales of $1.6 Billion and our business performance has been nothing short of extraordinary with 30 consecutive quarters of net sales growth. We are the #2 mass cosmetics brand in the US and are the fastest growing mass cosmetics brand among the top 5. Our total compensation philosophy offers every full-time new hire competitive pay and benefits, bonus eligibility (200% of target over the last seven fiscal years), equity, flexible time off, year-round half-day Fridays, and a hybrid 3 day in office, 2 day at home work environment. We believe the combination of our unique culture, total compensation, workplace flexibility and care for the team is unmatched across not just beauty but any industry. 

Visit our Career Page to learn more about our team: https://www.elfbeauty.com/work-with-us

The Associate Manager, Digital Marketing at rhode plays a key role in executing and evolving the brand’s digital presence across paid media, email, sms, and affiliate channels in partnership with senior managers. The role will support the end-to-end execution of
digital marketing campaigns while serving as a critical connector across the ecommerce, marketing, operations, and creative teams.

The ideal candidate is a fully qualified, experienced digital marketing professional has a sharp eye for detail, a collaborative spirit, and the instincts to know when to escalate and when to run.

What You'll Do Digital Marketing Execution & Campaign Operations

• Support execution and quality assurance across CRM (Email & SMS), paid media,
  affiliate, and creator marketing initiatives, ensuring campaigns launch accurately
  and on schedule.
• Build, QA, and test all campaigns and automations ensuring flawless execution
  from setup through deployment.
• Monitor campaign performance, pacing, budgets, and account health while
  assisting with day-to-day optimizations and platform maintenance.
• Support segmentation strategy and execution across email and SMS channels.
• Set up and monitor A/B tests across email and SMS; synthesize results into clear,
  actionable recommendations.
• Build and maintain dashboards, reporting, marketing trackers, and documentation
  to support business insights and performance analysis.
• Support affiliate operations, creator gifting, partner communications, and cross-
  functional coordination to ensure seamless campaign execution.
• Support post-send performance tracking and contribute to ongoing channel
  optimization
• Conduct competitive research, monitor industry trends, and identify opportunities
  to improve marketing performance and operational efficiency. 

Cross-Functional Collaboration & Project Management

• Coordinate campaign operations, including creative trafficking, project
  management, testing calendars, audience segmentation, and A/B testing across
  marketing channels.
• Project manage email and SMS campaigns end-to-end - own the briefing process,
  coordinate asset delivery timelines, and keep cross-functional partners aligned and
  on schedule.
• Serve as operational connector to drive digital expression of the brand alongside
  ecommerce team and cross-functional partners in creative, brand, social, and
  operations to keep stakeholders aligned, informed, and moving.
• Partner with ecommerce team on campaign landing pages, promotional & go-to-
  market execution and inventory alignment, to ensure a seamless customer
  experience

What You'll Bring

• 3–5 years of experience in digital marketing, ecommerce, or a related field, ideally
  within beauty, fashion, CPG, or a DTC brand.
• Demonstrated experience working cross-functionally across ecommerce, creative,
  and operations teams in a fast-paced environment.
• Experience with digital marketing & affiliate platforms such as Shopify, Ads Manager
  tools (TikTok, Meta, Google), Klaviyo, Postcript, Attentive, LTK, ShopMy, TikTok
  Shop, GA4 is a plus
• Strong project management skills with proficiency in tools such as Asana, Figma, or
  equivalent; able to manage multiple workstreams simultaneously without dropping
  details.
• Works independently across a wide range of challenges, selecting the right course
  of action using evaluation and judgment.
• Enhances relationships with senior internal and external partners, often through
  clear communication, proactive updates, and the ability to persuade and influence
  cross-functionally.

Other Details for Consideration

• Location of position: Los Angeles, CA
• Hybrid schedule: Must be willing to work at least 3 days a week in the office
• Budgeted salary: $85K-$100K

$85,000 - $100,000 a year

The base salary range for this role is listed above. 

Total compensation includes base salary, annual company-based performance bonus, and equity. Under e.l.f.’s annual bonus program, employees are eligible to earn up to 200% of their target bonus when company performance exceeds defined goals. In addition, e.l.f. provides a variety of other benefits to employees, including medical, dental, and vision insurance, a retirement savings plan, gender neutral parental leave, and unlimited paid time off. The amount of total compensation (including base salary) offered will be based on a wide range of factors, including geographic location, experience, specific skills, and qualifications.

Compensation components are subject to change at the company’s discretion

This job description is intended to describe the general nature and level of work being performed in this position. It also reflects the general details considered necessary to describe the principal functions of the job identified, and shall not be considered, as detailed description of all the work required inherent in the job. It is not an exhaustive list of responsibilities, and it is subject to changes and exceptions at the supervisors’ discretion.

e.l.f. Beauty respects your privacy. Please see our Job Applicant Privacy Notice (www.elfbeauty.com/us-job-applicant-privacy-notice) for how your personal information is used and shared.