Manager, Field and Channel Marketing

Position:
Manager, Field & Channel Marketing - NAMER

Company:
Tines

Compensation:
$152-175k salary + 10% bonus + equity

Location:
United States - East (Remote)

Employment type:
Not specified

Work Arrangement:
Remote

Short Summary:
We’re looking for a Manager, Field and Channel Marketing - NAMER to lead a team of field marketers driving pipeline and revenue growth across North America. This role owns regional field marketing strategy and execution, with direct accountability for sourced and influenced pipeline across field, event, and partner programs.

Responsibilities:
- Lead, coach, and develop a team of field marketers supporting NAMER regions.
- Own the NAMER field marketing strategy with a strong focus on pipeline generation and revenue impact.
- Plan and oversee execution of field programs including tentpole events, regional events, executive engagements, ABM activations, and roadshows.
- Build and scale a channel and partner field marketing motion, including joint events and MDF-driven programs.
- Partner closely with Sales Leaders, Regional Managers, and AEs to align programs to territory plans, account priorities, and deal progression.
- Collaborate with Demand Generation, Product Marketing, and Brand team to deliver integrated campaigns and consistent messaging.
- Establish scalable processes for intake, prioritization, planning, execution, and post-event follow-up.
- Own regional budgets, forecasting, and vendor management.
- Define and track success metrics, including pipeline sourced and influenced, meetings, ROI, and program performance.

Requirement:
- 7+ years of B2B field or regional marketing experience, preferably in SaaS or enterprise technology.
- 2+ years of people management experience leading and developing high-performing marketing teams.
- Proven track record of driving measurable pipeline and revenue through field and event marketing.
- Strong experience partnering with Sales leadership and account teams.
- Excellent project management, communication, and stakeholder management skills.
- Data-driven mindset with the ability to translate performance metrics into action.

Benefits:
Not specified