GenAI Influencer Marketing Manager

Position:
GenAI Influencer Marketing Manager

Company:
OLIVER

Location:
Indonesia, Jakarta

Employment type:
Not Specified

Work Arrangement:
Flexible working arrangements available

Short Summary:
Join OLIVER's in-house studio as an Influencer Marketing Manager, delivering high-impact influencer campaigns for a leading beauty brand. You'll develop strategies that connect with beauty consumers across social platforms, managing relationships and overseeing campaign performance.

Responsibilities:
- Develop and execute influencer marketing strategies aligned to brand objectives and product launches.
- Lead campaign ideation from brief through to activation, ensuring creative consistency.
- Identify emerging beauty trends and translate them into proactive influencer opportunities.
- Build and maintain a network of influencer partners across various platforms.
- Manage project-level campaign budgets and track reconciliation against forecasts.
- Define campaign KPIs and track performance across reach, engagement, and conversions.
- Ensure compliance with advertising standards and beauty product claim regulations.
- Use Gen AI tools to enhance influencer discovery and campaign planning.

Requirement:
- Proven experience leading influencer marketing campaigns, ideally within beauty or adjacent consumer categories.
- Deep knowledge of the beauty influencer landscape and content formats.
- Experience with influencer and analytics platforms.
- Strong written and verbal communication skills.
- Proficiency with Gen AI tools to improve strategy and reporting.

Benefits:
Not Specified