Customer Growth Lead

Position:
Customer Growth Lead AMER Go to Market – GTM

Company:
Immutable

Location:
Remote

Employment type:
Full Time Permanent

Short Summary:
Immutable is on a mission to help more games launch, grow and monetise successfully. The Customer Growth Lead will own performance marketing for a portfolio of game studios, running paid campaigns and building lifecycle programs to retain players.

Responsibilities:
- Plan, launch and optimise paid acquisition campaigns for game studios.
- Set up and tune ad networks and user acquisition channels end-to-end.
- Design and run launch growth plans for studio partners.
- Own email, CRM and lifecycle programs that retain and re-engage players.
- Onboard studios onto Immutable's Audience growth products.
- Own a budget, track performance, and reallocate spend based on data.
- Build repeatable growth playbooks that scale across multiple studios.

Requirement:
- Hands-on performance and paid marketing experience.
- Practical experience setting up and optimising ad networks or user acquisition.
- End-to-end growth craft across paid, lifecycle, email and launch.
- Comfort owning a budget and making data-led allocation and optimisation calls.
- Lifecycle and retention marketing experience across email and CRM.
- Fluency with martech tooling and onboarding customers onto growth products.
- High autonomy and ownership.
- Strong communication and influence skills.
- Comfort using AI daily for copy, creative, reporting and optimisation.

Benefits:
- Competitive base salaries and contributions to a long-term fund.
- Employee Stock Options (ESOP).
- Flexible working model with hybrid options for Sydney-based employees.
- USD $500 WFH allowance.
- USD $600 per annum for internet and phone usage.
- USD $75 per quarter for remote employees to celebrate with local team members.
- Medical and 401K Insurance for US Employees.
- Up to USD $1,350 per annum for classes, courses or events.
- USD $800 per year for health and wellbeing.
- 24/7 access to unlimited counselling through EAP Service.
- New parents receive 12 weeks of paid leave and additional leave for recovery.
- 2 additional paid annual leave days at the end of the year.
- Paid day off for birthdays.