Senior Marketing Leader

Position:
Senior Marketing Leader (US SaaS)

Company:
Human Capitalists

Compensation:
₹60,00,000 - ₹75,00,000 a year

Location:
India, Bengaluru

Employment type:
Full-time

Work Arrangement:
On-site

Short Summary:
Seeking a senior marketing leader to fully own the Go-to-Market (GTM) strategy and execution, reporting directly to the founder. Responsible for positioning, pipeline, brand, and building the marketing function for a US-centric motion.

Responsibilities:
- Own the website, brand narrative, and messaging.
- Manage the full sales enablement loop, including win/loss analysis and training for sales teams.
- Develop and manage all marketing collateral.
- Oversee the organic pipeline channel end-to-end, including SEO/AEO strategy.
- Lead and manage a team of content marketers and supporting agencies/interns.
- Manage social channels and brand campaigns.
- Evaluate and own the Performance Marketing function.
- Hire, manage, and grow the marketing team.
- Own a pipeline or revenue target across marketing-sourced channels.
- Build reporting and forecasting to track channel performance.
- Develop and execute Go-to-Market strategies for product launches.
- Serve as the primary marketing partner to the founder.

Requirement:
- Minimum 8 years of experience in marketing, including 2-4 years in US SaaS.
- Proven track record of scaling a company from approximately $1M to $10M+ ARR.
- Directly reported to a Founder or Head of Marketing in a past role.
- Strong track record building and managing teams.
- Strong Product Marketing (PMM) background.
- Experience marketing to US buyers.

Benefits:
- Opportunity to co-build the next phase of a platform that automates billing, revenue recognition, and SaaS metrics.
- Work in a dynamic environment with a focus on growth and innovation.