Assistant Marketing Manager

Position:
Assistant Marketing Manager, Mobility

Company:
Grab

Location:
Malaysia, Petaling Jaya

Employment type:
Full-time

Short Summary:
As the Assistant Marketing Manager - Mobility, you will independently lead the end-to-end planning and execution of integrated mobility marketing campaigns that help grow Grab's Mobility business in Malaysia. You will work closely with cross-functional teams to translate goals into effective Go-To-Marketing (GTM) campaigns.

Responsibilities:
- Lead the design and execution of strategic marketing campaigns, including concept ideation and budget planning.
- Optimize mid-campaign performance and manage reporting across marketing campaigns.
- Drive business growth through acquisition and retention plans.
- Analyze consumer insights to inform marketing strategies.

Requirement:
- Minimum 3 years of experience in marketing or relevant fields.
- Experience in mobility, transportation, logistics, or e-commerce.
- Strong problem-solving skills and commercial understanding.
- Familiarity with above-the-line (ATL) and below-the-line (BTL) marketing.
- Data-driven approach and creative mindset.

Benefits:
- Term Life Insurance and comprehensive Medical Insurance.
- Flexible benefits package with GrabFlex.
- Parental and Birthday leave, and volunteering leave.
- Confidential Grabber Assistance Programme for personal challenges.
- FlexWork arrangements for better work-life balance.