Marketing Graphic Designer

Position:
Marketing Graphic Designer

Company:
Betr

Location:
(Country, city) Miami

Employment type:
Full Time

Work Arrangement:
On-site

Short Summary:
Betr is looking for a Marketing Graphic Designer to join our Growth team, responsible for driving new user acquisition and retention through creative assets for digital ad campaigns, social media, promotions, and email marketing efforts.

Responsibilities:
- Design eye-catching and conversion-focused creative assets for digital campaigns, including banner ads, paid social ads, and landing page visuals.
- Design visuals for email marketing campaigns that enhance user acquisition, retention, and re-engagement strategies.
- Design promotional materials around new offers and player discounts that support our marketing efforts.
- Ensure consistency of brand messaging and design across all digital platforms.
- Collaborate with the marketing team to understand campaign goals and develop creative solutions that align with performance targets.
- Track and analyze the performance of digital creatives to inform ongoing optimizations and improvements.

Requirement:
- 3+ years of experience in graphic design with a strong focus on digital marketing, social media, and email marketing.
- At least 2+ years of experience with motion graphics.
- Expertise in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Figma.
- Strong portfolio showcasing experience in designing for digital campaigns, social media, and email marketing.
- Deep understanding of digital marketing best practices, including user acquisition and retention strategies.
- Excellent collaboration and communication skills with a demonstrated ability to work with cross-functional teams.
- Strong attention to detail and ability to handle multiple projects simultaneously while meeting deadlines.

Benefits:
- Equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genetics, sexual orientation, gender identity or gender expression.
- Encouragement for people from underrepresented backgrounds to apply.